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by Nicole Blanckenberg Follow @https://twitter.com/StoreYaComSeptember 28, 2016 It was Zig Ziglar who said: “Every sale has five basic obstacles: no need, no money, no hurry, no desire, no trust.” Sales promotions are one of the best ways to jump these hurdles, proven to drive sales time and time again. The key, though, is to tailor … Continue reading 6 eCommerce Sales Promotions That Convert Like No One’s Business
by Steele ChampionSeptember 25, 2016 True story. Last week at a conference, I met a young lady named Anna (of course that’s not her real name) who worked for a fast growing mid-sized corporation. Anna and I had an interesting discussion about her promising career and the topic of salary and internal promotions came up. … Continue reading How Internal Promotions Choke Your Salary – Part 1 of 2
by Joe LiuSeptember 1, 2016 Conversion rate optimization in itself embodies a large spectrum of techniques all aimed at keeping visitors engaged throughout their website experience. But when you’re given access to so many options and tools, it can be quite overwhelming. Here are the top two must-have campaigns/promotions every ecommerce site should have. Email … Continue reading The Dynamic Duo: Two E-Commerce Promotions Every Retailer Should Use
by Danielle Foley Follow @FoleyMarketingAugust 23, 2016 1. Why is it Important for Small Businesses to Create a Branded Video? A Market Research Report (part 1 of 3 part series) 2. Small Business Retail Strategies for Success (Part 2): Tracking and Monitoring Trends There are many factors that contribute to the success of a retail … Continue reading Small Business Retail Strategies for Success (Part 3): Marketing & Promotions
by Danielle Foley, July 22, 2016 Why is it Important for Small Businesses to Create a Branded Video? A Market Research Report (part 1 of 3 part series) Many factors influence the market; retailers who do not want to be left behind should carefully monitor trends and develop strategies for responding to and … Continue reading Small Business Retail Strategies for Success (Part 2): Tracking and Monitoring Trends
by Grant Thomas May 8, 2016 Follow @gsthomas22May 8, 2016 Promotions have been a stable sales strategy in retail since, well the beginning of time. Some say that it started with the Mesopotamian tribes bartering deals back in 6000 BC. While promotions have changed substantially since then, the goal remains the same: to drive an … Continue reading The Beginner’s Guide to Ecommerce Promotions
by Grant Thomas December 3, 2015 Follow @gsthomas22December 3, 2015 As we all know, promotions are an integral part of any e commerce sales strategy. However, many online retailers are still unclear on what types of promotions make the most sense for their business and how to effectively use these offers. In this article, I’ll … Continue reading 12 Ways of Driving Revenue and Website Conversions with On Site Promotions
by Lori Soard December 2, 2015December 2, 2015 The majority of marketing advice you’ll find online focuses on online promotions. I’m guilty of putting my focus there as well as a blogger. I mean, blogging is an online endeavor, so it makes sense to promote on the Internet. However, while there is great value in … Continue reading Blog Promotions You Can and Should Do in the Real World
by Jim Belosic November 12, 2015 Follow @shortstacklabNovember 12, 2015 Are you looking for a way to engage with your online audience and grow your email list that doesn’t involve a giveaway? There are many ways to enhance your lists and your social presence, beyond contests and other kinds of promotions. In this article, I’ll describe … Continue reading 5 Types of Lead-Generating Campaigns that Aren’t Promotions
Grant ThomasSeptember 1, 2015 Website design, simply stated, is important and should be a focus for all online businesses. Whether you’ve paid someone to design your site, used a theme provided by your platform, or built it from scratch, we can all agree that a lot of time and resources are used throughout the process. … Continue reading 6 Design Tips for Creating Spectacular Promotions
