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Concerned about where your Facebook ads are appearing? Columnist Laura Collins discusses the issues surrounding brand safety on Facebook, along with some tips for organizations looking to protect themselves. Laura Collins on July 28, 2017 Caring about how you’re perceived by others is not a new concept. Even cavemen probably had moments of insecurity, … Continue reading Protecting your brand’s ads on Facebook — because there IS such a thing as bad publicity
Gail OliverApril 30, 2015 You may not have heard, but next week (May 4 to 8) is National Small Business Week (be sure to use the hash tag #DreamSmallBiz) and it is a good time to pitch a story about your business to your local press. Anything can be a possible story pitch, including if … Continue reading 4 Amazing Free Publicity Opportunities For Your Small Business
Annaliese HenwoodApril 5, 2015 You’ve gotten past the business blogging basics, right? You know why it’s an important part of your marketing efforts. You have a system in place for creating and publishing your content. You might even already have a content promotion strategy. However, similar to social media marketing, the education never stops. There’s … Continue reading Blog Promotion: Give Your Work The Publicity It Deserves
