Kelly MeeneghanApril 20, 2015 Business owners are always looking for new and effective strategies to grow their clientele. Online strategies like social media, search engine optimization, and email marketing are often exercised but may not drive the local attention anticipated by the owners. With the incredible reach of the Internet, it can sometimes be difficult … Continue reading 3 in 5 Online Local Searches Result in a Purchase – Are You Taking Advantage?
How To Identify Keywords With Purchase Intentby Jennifer Blackie February 20th, 2015 What are purchase intent keywords you ask? Purchase intent keywords: action based terms searchers use when ready to buy products or services TWEET. Examples are ‘buy, ‘purchase’, ‘order’. Local keywords are used as well. Keywords with purchase intent vary by industry. A health clinic … Continue reading How To Identify Keywords With Purchase Intent
The consumer path to purchase has become complicated in the digital age. Consumers have become savvier, taking more time to research products and services before they buy any. To boost online purchasing rates, it is no longer just about SEO and getting them to your website, although that is still a factor. You must consider … Continue reading How to Plan Consumer Path to Boost Purchase Rates
