by Adrienne Erin July 18, 2016July 18, 2016 Interactive scrolling is one of the most polarizing design styles out there. Some people swear by it and some people hate it. Should you use it? Parallax shouldn’t be used just for the heck of it. Although it makes your website stand out, it can get frustrating … Continue reading Parallax for a Purpose: Great Examples of Interactive Scrolling Websites
by Tibor Shanto July 9, 2016July 9, 2016 While it may be true that “good things come to those who wait,” it is more true that in sales, better things happen to those who make things happen. Making things happen involves effort in a number of ways, one being persistence, the ability and – willingness … Continue reading Persistence With Purpose: What is Your Sales Prospecting Cadence?
by Alisa Meredith June 19, 2016June 19, 2016 Pinterest is a huge driver of website, leads, and sales. According to a report by Shopify and Pinterest, Pinterest is the second-largest driver of website traffic among social networks and shoppers there spend an average of $ 50 per order – more than any other socially-referred sales! … Continue reading Pinterest Marketing 101: Pinning with Purpose
by Rick Delgado June 11, 2016 Follow @ricknotdelgadoJune 11, 2016 Business process management has become a key concept because it integrates automation optimization, business processes, workflow design and business strategy into a single idea that can be used in the implementation process. Before you start, you want to devise a plan in advance to have … Continue reading The Purpose of Designing an Implementation Process Within Your Startup
by Don Purdum June 1, 2016 Follow @donpurdumJune 1, 2016 Did you need to build a website for your business but you don’t know how to build it and get the results you’re looking for? Do you have a website but it doesn’t convey the image of your company well? Perhaps your website is not … Continue reading Build a Website: Find Its Purpose and Get Results
by Jeff Charles March 24, 2016 Follow @ArtisanOwlMarch 24, 2016 Do you ever feel like your prospects aren’t connecting with you? Are you having trouble figuring out how to stand out from your competition? Of course you are. It makes sense. It’s not always easy to differentiate your company from the others in your space. … Continue reading Brand Purpose: How to Sell With Conviction
by Peter Stark January 27, 2016 Follow @peterbstarkJanuary 27, 2016 Why do you lead? This is the single most important question you can ask yourself as a leader, and your answer has everything to do with your success or failure. Will your employees choose to follow you because you are successful, rich, or have a … Continue reading Why Do You Lead?
by Jim Haudan December 2, 2015 Follow @jhaudanDecember 2, 2015 Purpose. When people believe what they do matters they show up differently, they engage differently, and they contribute differently. I believe we all have a driving purpose. As a leader, it’s what motivates me to get up and bring my best self to work. But … Continue reading A Leader’s Perspective on Purpose
Len AprilOctober 25, 2015 The placebo effect as a talent development and communications strategy The placebo response is a well-researched and fascinating medical phenomenon in which a fake treatment can sometimes improve a patient’s physical condition through a sort of psychosomatic reaction. In other words, by introducing an inactive substance such as sugar, saline solution … Continue reading What Drives the Most Driven Workers? Real Purpose, Placebo or Both?
Mark SchaeferSeptember 3, 2015 Last week I posted a long-form piece of content on Facebook. It was an opinion about why this is a difficult time to be in marketing. If this sounds familiar to you, it should…I posted the same thing on this blog the same day. Under the Facebook post, my friend Michael … Continue reading What Is The Purpose Of A Blog Post Today?
