Mona Hellenkemper — January 24, 2018 — January 24, 2018 The times when influence was solely held by gatekeepers like journalists and media platforms are long over. Influencers have taken over! The dynamics of influence have changed significantly, and supposedly every user can express their opinion on products and brands publicly, impacting others with their … Continue reading The Pyramid of Influence in Influencer Marketing
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The 3 Layer Approach Of Pyramid White-Hat Linkbuilding
By Victoria Klochkova June 30th, 2016 It seems to be absolutely clear what white-hat link-building is. But it’s not always that easy. It is hard to build links in the most natural way. Struggling and looking for a balance in my backlink profiles, I finally build a structure that guides me really well. I’m … Continue reading The 3 Layer Approach Of Pyramid White-Hat Linkbuilding