Joe Martinez September 27, 2020 Google dynamic display ads (not to be confused with Dynamic Search Ads) are a valuable way to showcase previously viewed products or services to users who have already visited your website or app. The setup of dynamic remarketing in Google Ads is pretty easy, but this feature is available only … Continue reading How to Set Up Google Dynamic Display Ads: Your Quickstart Guide
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Your quick-start guide to podcast advertising
Everything you need to determine if podcast ads are right for your brand and how to get the most from your campaigns. George Nguyen on July 31, 2019 Podcasts have been around for over a decade, but it’s only within the last few years that the format has begun to capture the attention of the … Continue reading Your quick-start guide to podcast advertising
Quickstart: The 3-Step Path to Creating Customer Avatars
Faye Ferris — June 11, 2018 Follow @YouAreYourBoss — June 11, 2018 With the world turning into a virtual global village, businesses of all shapes and sizes are actively looking for ways to engage and connect with their target audience, online and offline. What differentiates successful businesses that click with their audience from those that … Continue reading Quickstart: The 3-Step Path to Creating Customer Avatars