Tag Archives: Rebranding

Rebranding plant-based meat alternatives won’t end the culture war

May 16, 2024 Rebranding plant-based meat alternatives won’t end the culture war The symbolic connection between consuming the ‘right’ foods and U.S. political identity is strong. BY The Conversation Increasingly, vegans, vegetarians and others looking for meat alternatives are seeing a new option on the menu: patties that look, taste and even appear to bleed like … Continue reading Rebranding plant-based meat alternatives won’t end the culture war

Innovation vs. rebranding: How to choose the best change for your business

While they both indicate change, innovation and rebranding are remarkably dissimilar. Here’s how to decide on a path for your brand. Allen Martinez on November 18, 2022 Change in a business is inevitable. A lack of it indicates stagnation and decline. Only dead things don’t change. However, while a living organization must evolve, not all … Continue reading Innovation vs. rebranding: How to choose the best change for your business

Rebranding in 2019: How to Transfer your Website Without Losing Traffic

John Lincoln — August 1, 2019 Follow @johnelincoln — August 1, 2019 Is this the year you’ve finally decided to pull the trigger on rebranding? If so, you’ll have to consider it from an offline and online perspective. In this guide, I’ll walk you through the rebranding process as it relates to your website. Fortunately, … Continue reading Rebranding in 2019: How to Transfer your Website Without Losing Traffic

What’s Your Marketing Strategy For Rebranding Your Business?

Justine Boucher — September 17, 2018 — September 17, 2018 StartupStockPhotos / Pixabay If you’re rebranding your company, you’ve probably worked through many fine details to ensure the face of the business is a cohesive representation of your value proposition, accounting for customer feedback and the future markets you want to tackle. You may have … Continue reading What’s Your Marketing Strategy For Rebranding Your Business?

Rebranding your local business? Don’t start without reading these tips

Rebranding an established business is not easy, says contributor Jamie Pitman, especially for small businesses. Here are 6 marketing and local search tips to help make the process a success. Jamie Pitman on July 31, 2018   There’s a whole host of reasons you’d want to rebrand your local business: Your product and service offering … Continue reading Rebranding your local business? Don’t start without reading these tips

4 Mega Factors to Consider When Branding (or Rebranding) Your Blog

Bill FaethApril 6, 2015 Whether you’re an individual or a professional content marketer thinking about beginning your first blog, branding is far too important of a factor to neglect during this process. Developing a reputable and successful blog requires a considerable amount of time and attention spent to craft a blog worth reading. Before you … Continue reading 4 Mega Factors to Consider When Branding (or Rebranding) Your Blog