The AI marketing cloud provider highlighted the accuracy of its financial statements and refuted claims of ’round tripping.’ Constantine von Hoffman on November 21, 2024 Zeta Global’s stock price jumped 15% (December 23, 2024) as the company issued a detailed rebuttal to a report critical of its financial practices. Shares closed at $ 25.4 … Continue reading Zeta stock rebounds after detailed report rebuttal
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Link building is complicated: A rebuttal
Contributor Andrew Dennis (kinda) disagrees with a previously published SEL article and offers his view on why link building may be difficult. Andrew Dennis on May 8, 2018 Search Engine Land recently published a column by Julie Joyce about how we often overcomplicate link building, and when I read it, something surprising happened. I … Continue reading Link building is complicated: A rebuttal