by Imani Mixon June 25, 2016 Follow @ImaniMixonJune 25, 2016 Let’s set the scene. Your company caters to an audience of digital natives ranging from knowledgeable customers to intrigued fans. One group is extremely familiar with your brand and fluent in your products and services. They are the ones who leave comments, give feedback, know … Continue reading The Anatomy of a Successful Refer-a-Friend Campaign