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Tag Archives: refresher

What counts as a video view? A refresher on how social platforms calculate video ad views

Video Marketing

The major social networks don’t agree on how to count video views; here’s a rundown of the sometimes slippery metric. Amy Gesenhues on March 29, 2019  This article has been updated to reflect changes and include video ad view count information from more platforms. Advertisers allocated a quarter of all digital ad spend — $27.8 … Continue reading What counts as a video view? A refresher on how social platforms calculate video ad views →

An Etiquette Refresher for Business Owners and Entrepreneurs & Their Online Behavior

Social Media Utilization

Mandy EdwardsSeptember 15, 2015 As of January 2014, 87% of American adults use the internet and 52% of online adults now use two or more social media sites. Yet, probably more than a third of them act like a child online – business owners and entrepreneurs included. When you are a business owner or entrepreneur, … Continue reading An Etiquette Refresher for Business Owners and Entrepreneurs & Their Online Behavior →

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