Tag Archives: Release

Salesforce’s Summer 2024 release features time-saving enhancements

Streamline permission viewing, storefront demos, product imports and more will drive efficiency for Salesforce users. Joe Anzalone on July 12, 2024    Salesforce’s Summer 2024 releases will help teams work smarter, with new product innovations built on data, AI, CRM and trust. This edition’s enhancements save time for businesses and improve the end-user experience with … Continue reading Salesforce’s Summer 2024 release features time-saving enhancements

HubSpot’s March 2024 release includes AI management, enhanced CRM features and more

AI and CRM enhancements and insightful analytics will transform your efficiency and strategic decision making. Tyler Samani-Sprunk on April 4, 2024 The March 2024 HubSpot updates include tools that will help your team leverage AI for better email marketing, along with better ways to visualize and understand your data. But that’s just the beginning. The … Continue reading HubSpot’s March 2024 release includes AI management, enhanced CRM features and more

Marketo March 2024 release: Focus on Dynamic Chat Conversation Flow

March brings new Conversational Flow updates for better targeting, plus new metadata accessible via the REST API.   Cody Haener on March 21, 2024 Adobe Marketo closed out Q1 with a relatively light release primarily focused on Dynamic Chat Conversational Flow enhancements. Let’s dig in.  Advanced Conversational Flow logic You are now able to add … Continue reading Marketo March 2024 release: Focus on Dynamic Chat Conversation Flow

Salesforce’s Spring 2024 release includes Einstein-powered AI features

Semantic search and content generation for promos come courtesy of Einstein. Joe Anzalone on March 7, 2024 Salesforce’s Spring 2024 release brings new features to help brands elevate performance built on the foundation of data, AI, CRM and trust. It includes a plethora of enhancements designed to empower businesses, streamline processes, and enhance customer experiences.   … Continue reading Salesforce’s Spring 2024 release includes Einstein-powered AI features

IAB, MRC release augmented reality measurement guidelines

The IAB and MRC have released guidelines for measuring AR ad campaigns, opening them for public comment. Kim Davis on February 8, 2024 The Interactive Advertising Bureau and the Media Rating Council have issued guidelines designed to establish consistent terminology and metrics for ads served with augmented reality campaigns. The guidelines should help marketers and … Continue reading IAB, MRC release augmented reality measurement guidelines

Salesforce winter 2024 release: The business executive’s guide

The latest Salesforce enhancements in content management, customer engagement and data security. Joe Anzalone on October 5, 2023  The Salesforce Winter 2024 release brings many enhancements designed to improve user experience and streamline business operations in content management, customer engagement and marketing strategy.  This edition highlights enhancements in personalization, data optimization and the evolution of … Continue reading Salesforce winter 2024 release: The business executive’s guide

Salesforce summer 2023 release: The business executive’s guide

Admin and CRM enhancements, feature upgrades for Commerce and improved effectiveness for the former Pardot. Joe Anzalone on June 2, 2023 Salesforce’s summer release delivers a series of enhancements to improve the user experience and saving time through efficiency. After all, what good is a tool if it’s challenging to use and takes up a … Continue reading Salesforce summer 2023 release: The business executive’s guide