Salesforce’s State of Marketing Report finds marketers struggling to activate data and get a full view of customers. Constantine von Hoffman on July 3, 2024 Some 61% of digital marketers are still using third-party data, according to Salesforce’s latest State of Marketing Report. It also found problems with data activation, personalization and AI optimization. … Continue reading 61% of marketers still relying on third-party data
The geomagnetic storm is a nightmare for farmers relying on precision agriculture tech According to a report by 404 Media, the solar activity has disrupted critical GPS systems that guide modern tractors. cheyenne macdonald Sun, May 12, 2024 Space weather has been known to cause disruptions to GPS and communications systems, and perhaps no … Continue reading The geomagnetic storm is a nightmare for farmers relying on precision agriculture tech
Creating memorable experiences goes beyond integrating AI. Focus on small touches, employee empowerment and anticipating customer needs. Scott Gillum on April 15, 2024 What will customers remember after they experience your website, product, service or people? What will they tell their friends or colleagues about their experience — will they even mention it? A … Continue reading Why relying on AI won’t improve the customer experience
Duolingo lays off contractors as it starts relying more on AI It has cut 10 percent of its contractors, according to Bloomberg. Mariella Moon Tue, Jan 9, 2024 SOPA Images via Getty Images Duolingo has cut 10 percent of its contractors as it’s begun using AI tools to handle the tasks they used to … Continue reading Duolingo lays off contractors as it starts relying more on AI
Microsoft Bing Relying More On Tags To Identify Last Updates To Website by Laurie Sullivan , Staff Writer @lauriesullivan, February 1, 2023 Microsoft Bing will soon rely much more on the date specified in the “lastmod” field in the XML sitemap for crawling. The “lastmod” field is the date the page was last modified, which appears … Continue reading Microsoft Bing Relying More On Tags To Identify Last Updates To Website
Liz Kislik — January 18, 2019 Follow @lizkislik — January 18, 2019 The other day, I gave a leader feedback about how to develop one of his team members, prepared for a coaching session with a different executive, and sat in on a leadership team meeting with a third. These three interactions, with three very … Continue reading Why You Need to Stop Relying on Your Strengths
Joseph Riddle — May 28, 2017 Follow @josephriddle13— May 28, 2017 Stop me if you’ve heard this one: a digital analyst, with a background in web development and marketing, takes a role heading up web analytics for a Fortune 500 company…and finds himself in the midst of chaos. The business wants to know how their … Continue reading Changing the Business of Relying on Marketing Analytics
by Laurie Sullivan, Staff Writer @lauriesullivan, September 16, 2016 Google warned advertisers in August that a new ranking signal will begin downgrading mobile Web pages next year when “intrusive interstitials” are used. Interstitials interrupt the user experience and force them to take action such as submit an email, watch an ad, or download something. Typically … Continue reading Rethinking Interstitials, Especially Publishers Relying On Search Traffic
By Alyssa Clarke September 16th, 2015 Often when people start working for traffic on their website, they get a negative response from search engine results. Getting targeted traffic from search engines is not an easy task. Yet traffic being the fuel of all online business you need to get it somehow. Search engines are not sole … Continue reading How To Get Targeted Traffic Without Relying On Search Engines
