Angie Judge of Dexibit lit a fire on LinkedIn when she said a SaaS vendor only contacted here once a year to secure a renewal. Kim Davis on August 25, 2023 “We just cancelled a SaaS product we’ve used for three years. Each year, we get the same email from them, a month out from … Continue reading Martech vendors need to engage year-round, not just at renewal time
Tag Archives: Renewal
The Power of Renewal: How to Make This Year Better
Wendy Marx January 26, 2021 Are you ready for a renewal? I’m talking about a clean sweep, tossing the gunk that’s accumulated so you’re breathing more freely. To speak plainly, I’m talking about making 2021 a better year. I want to share with you what I’ve been experiencing with the hope it will encourage you. … Continue reading The Power of Renewal: How to Make This Year Better
Ensuring and Growing Your COVID Renewal
Evelyn Frederickson September 1, 2020 Part 1: Ensuring and Growing Your COVID Renewal In times of uncertainty, it may be tempting to ‘hunker down’ and wait it out. Focus on maintaining the status quo. Don’t try anything new. Don’t take risks. However, after every recession, the Harvard Business Review, McKinsey, Bain, and other management consultants … Continue reading Ensuring and Growing Your COVID Renewal
How to Calculate Your Customer Renewal Rate
Mia Jacobs — April 28, 2019 — April 28, 2019 Renewal is about a consistent revenue basis. The rate at which your customers extend their relationship with you determines how fast and how far your enterprise can grow. As such, being able to accurately calculate your renewal rate gives you insight into your customer success … Continue reading How to Calculate Your Customer Renewal Rate
User Adoption & The 20-Year Renewal
Jason Whitehead — June 21, 2017 — June 21, 2017 ?Who wouldn’t like to secure 20 years’ worth of renewals with each of their customers? Well, this is doable and, in fact, if you sell on a subscription basis, this should be your goal from the very beginning. But how do you get there? Ask … Continue reading User Adoption & The 20-Year Renewal
Who Owns the Renewal? – 3 Ownership Models to Guide Your Decision
by Dave Blake May 20, 2016 Follow @davecblakeMay 20, 2016 During my travels meeting with customer success leaders from around the globe, I’m frequently asked two common questions. Who should own the renewal, sales or customer success?How should I compensate my Customer Success Manager (CSMs)? I’ll cover the answers to these questions in a two-part … Continue reading Who Owns the Renewal? – 3 Ownership Models to Guide Your Decision