Tag Archives: Report

Pitch Report: Clients Are Focused On Strategy, Defining Audiences And Strong Marketplace Intel

Pitch Report: Clients Are Focused On Strategy, Defining Audiences And Strong Marketplace Intel by Richard Whitman , Columnist, March 9, 2023 Media and marketing consultant ID COMMS has published a report that includes major themes that will be prominent in this year’s agency pitches. Interestingly, while media pricing will always be a factor to some … Continue reading Pitch Report: Clients Are Focused On Strategy, Defining Audiences And Strong Marketplace Intel

New report finds 60% of women in leadership feel more lonely as their careers progress

  By AJ Hess March 11, 2023   U.S. Surgeon General Dr. Vivek Murthy has long described loneliness as a major health crisis. Researchers have found that loneliness and weak social connections are associated with a reduction in lifespan similar to that caused by smoking 15 cigarettes a day and that loneliness reduces workers’ performance. … Continue reading New report finds 60% of women in leadership feel more lonely as their careers progress

After layoffs, Amazon halts construction on HQ2 facilities that cities begged for

  By Sam Becker March 03, 2023 Amazon is pausing construction on its second headquarters in Virginia—often referred to as “HQ2”—as the company looks to find ways to cut costs, gears up for an anticipated economic slowdown, and grapples with a reduced need for office space in a post-pandemic world. The news was first reported … Continue reading After layoffs, Amazon halts construction on HQ2 facilities that cities begged for

Only 25% of marketers report having all the data needed for personalization

Only 19% of those surveyed felt strongly that they had the right technology to execute on personalization efforts. Constantine von Hoffman on February 24, 2023 Only 25% of marketers say they have all the data they need to execute on their personalization strategy, according to a new report from marketing researchers Ascend2. Further, only 19% … Continue reading Only 25% of marketers report having all the data needed for personalization

Gmail Users Are Not Receiving Emails Synching With Microsoft Servers: Report

  Gmail Users Are Not Receiving Emails Synching With Microsoft Servers: Report February 22, 2023 By  Sergiu Gatlan   Google is investigating a service outage caused when Gmail accounts are syncing with Microsoft servers. Gmail users on affected devices say they are not receiving emails. Hotmail accounts are also affected.      Google is investigating a service outage … Continue reading Gmail Users Are Not Receiving Emails Synching With Microsoft Servers: Report

Twitter is making millions of dollars from previously banned accounts, report says

Elon Musk will offer ‘amnesty’ to banned Twitter accounts amid more layoffs   Kris Holt @krisholt Twitter owner and CEO Elon Musk says a “general amnesty” for banned accounts will begin next week for those who “have not broken the law or engaged in egregious spam.” He polled users on whether Twitter should offer the … Continue reading Twitter is making millions of dollars from previously banned accounts, report says

Report: Adidas streetwear partnership with Beyoncé’s Ivy Park struggles with sloping sales

  By Sam Becker February 08, 2023 Beyoncé can seemingly do no wrong, but not everything she touches turns to gold, evidently. The singer’s Ivy Park clothing brand—which is currently producing streetwear through a fashion partnership with Adidas—is struggling, and sales dropped by more than 50% to roughly $40 million during 2022, according to a … Continue reading Report: Adidas streetwear partnership with Beyoncé’s Ivy Park struggles with sloping sales

Agencies: Cost To Run Digital Campaigns Rising, Criteo Report Finds

Agencies: Cost To Run Digital Campaigns Rising, Criteo Report Finds by Laurie Sullivan  @lauriesullivan, January 11, 2023 U.S. agencies anticipate the cost of running digital campaigns will rise by 22% in 2023, according to a report released Wednesday. The cost of social will increase the most, suggests the data in Criteo’s report The Advertiser’s Guide … Continue reading Agencies: Cost To Run Digital Campaigns Rising, Criteo Report Finds