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Tag Archives: Repurposing

Repurposing an internal digital ad solution for client use

Internal data sources serve as the foundation for a new external platform. Rodric Bradford on November 23, 2020 The popular saying that ‘necessity is the mother of invention’ has been confirmed in the martech world, where forced innovation has led to the launch of new processes, products and platforms.  For example, Digital Remedy, a digital … Continue reading Repurposing an internal digital ad solution for client use

Why your end-of-year marketing strategy should focus on repurposing and re-engagement

The year 2017 may be winding down, but that doesn’t mean your marketing efforts should. Columnist Andrea Lehr discusses the benefits of repurposing content during these last few weeks of the year. Andrea Lehr on December 6, 2017   As we begin to close out the last few weeks of the year, and if you’ve … Continue reading Why your end-of-year marketing strategy should focus on repurposing and re-engagement

Out of Ideas for LinkedIn? Here are 7 Repurposing Hacks to Save You Time & Brain Power

Julia Borgini — July 31, 2017 Follow @spacebarpress — July 31, 2017 Publishing content regularly is important, but how do you come up with ideas to keep the pipeline fed? Here’s a secret: you already have all your ideas, they’re just in a different format. By taking the content you already have and repurposing it, … Continue reading Out of Ideas for LinkedIn? Here are 7 Repurposing Hacks to Save You Time & Brain Power

Beyond the Blog Post: Repurposing Content to Drive Engagement

by Greg Cawood March 16, 2016 Follow @iqnectionMarch 16, 2016 When William Shakespeare was writing his plays, he did what a lot of playwrights of his era were doing: borrowed from other sources. Since then, people have been borrowing from Shakespeare. Romeo and Juliet provided the basis for West Side Story. The great Japanese director … Continue reading Beyond the Blog Post: Repurposing Content to Drive Engagement

How Easy Is Repurposing Content for Small Business?

by Suzanne Hoenig December 18, 2015December 18, 2015 Have you ever considered repurposing content as part of your overall marketing strategy? Should you? When we asked content marketing experts the biggest mistakes they still see people making, several concurred on one point in particular, Content Marketers:You’re selling yourself short when you don’t reuse, repurpose, and … Continue reading How Easy Is Repurposing Content for Small Business?

E-exporting: Fast-Track, Low-Cost Digital Content Repurposing and Deployment

William YatesMay 24, 2015 If you’ve been following this three-part series on rapid and effective local language e-export website development, you’ll know that the aim has been to roll out sites that resonate effectively and quickly with target market audiences in order to deliver rapid ROI. While we know this process can rapidly expand your … Continue reading E-exporting: Fast-Track, Low-Cost Digital Content Repurposing and Deployment