The tech giant is running a “Summer of AI Essentials” campaign to educate marketers on using AI for advertising. Anu Adegbola on June 7, 2024 Google kicked off its “Summer of AI Essentials” with two new features for marketers. One is a marketing resource hub called Accelerate with Google. The other is AI-powered “Brand Recommendations” … Continue reading Google launches marketer resource center and AI recommendation tool
When there is less to go around, we must reevaluate targets and leverage data to focus on high-impact activities. Amy Strickland on November 21, 2023 As senior marketing leaders, you’re undoubtedly well-acquainted with the challenge of doing more with less. You’ve heard the standard guidance — prioritize, automate and use data. It’s good advice. But … Continue reading Maximizing impact: Marketing resource allocation in lean times
Kushal Arora January 2, 2021 Business owners create enterprise resource planning solutions when it is apparent that the company needs vital changes. The business owner conducts a variety of assessments and finds where issues lie. Assessments show better ways to improve business operations and increase worker productivity. Businesses that address common issues cut down on … Continue reading Business: What Businesses Get from Enterprise Resource Planning
Kushal Arora December 27, 2020 Business owners create enterprise resource planning solutions when it is apparent that the company needs vital changes. The business owner conducts a variety of assessments and finds where issues lie. Assessments show better ways to improve business operations and increase worker productivity. Businesses that address common issues cut down on … Continue reading What Businesses Get from Enterprise Resource Planning
A guide to self-support for groups within the workforce. Kim Davis on July 9, 2020 (July 13, 2020)’s story on advancement for African Americans in martech, and tech in general, referred to employee resource groups (ERGs). Teresa Barreira said “Supporting and funding employee resource groups for Black employees is a strong way to demonstrate a … Continue reading How to set up employee resource groups
Marilou Alcaide — February 14, 2020 Human Resource Training involves training on all aspects related to the human resource function. There is no doubt that human resources are the most important resource in an organization. They are referred to as human capital, as employees are valuable assets for the company. The human resources were earlier … Continue reading Why Small Businesses Need to Focus on Human Resource Training?
Suresh Sambandam — May 21, 2019 — May 21, 2019 Employees need an efficient Human Resource (HR) department to be optimally productive. When HR is struggling, the whole organization feels it. But owing to chaotic processes, the HR team is usually knee-deep in delays and inefficiency. It is also considered a cost centre rather than … Continue reading How Automation Impacts Human Resource Management
Katy Stalcup — November 6, 2018 Follow @parkmycloud — November 6, 2018 When you create a virtual machine in Microsoft Azure, you are required to assign it to an Azure Resource Group. This grouping structure may seem like just another bit of administrivia, but savvy users will utilize this structure for better governance and cost … Continue reading How to Use Azure Resource Groups for Better VM Management
Riley Panko — September 22, 2018 Follow @RileyPanko — September 22, 2018 Social media is a critical element of most businesses’ marketing strategies nowadays. In 2018, 77% of the U.S. population has at least one social media profile. It’s predicted that the average person nowadays will spend 5 years and 4 months on social media … Continue reading Which Resource is Best for Your Social Media Marketing?
Eileen O’Loughlin — July 13, 2018 — July 13, 2018 Forty percent of small and midsize businesses (SMBs) are focused on “increasing employee productivity” as a top business goal going into 2020, according to a 2017 Capterra survey on top technology trends. There are various paths to improving employee effectiveness, including investing in the right … Continue reading Resource Utilization: What Small Businesses Are Doing Wrong (And How to Fix It)
