CPSC says Amazon is responsible for hazardous items from third-party sellers The retailer will have to recall products from its Fulfilled by Amazon program. anna washenko Wed, Jul 31, 2024 REUTERS / Reuters The US Consumer Product Safety Commission has determined that Amazon is responsible for hazardous or defective products sold by third-party … Continue reading CPSC says Amazon is responsible for hazardous items from third-party sellers
Dive into the nuances of responsible media buying that balances brand safety and support for credible journalism, DEIB and sustainability. Angelina Eng on June 7, 2024 As the advertising industry grapples with the growing importance of brand safety, sustainability and supporting diverse and inclusive content, marketers face the challenge of translating these ideals into … Continue reading Marketers, it’s time to walk the walk on responsible media
CMOs they need to get up to speed fast on artificial intelligence and get to work creating an AI integration strategy. Constantine von Hoffman on September 14, 2023 CMOs are more likely to be responsible for AI adoption than other C-suite executives, but less likely to understand it, according to a new survey. CMOs are … Continue reading CMOs more likely to be responsible for AI, less likely to understand it
Responsible Data Collection: Why It Matters for Businesses Today Vladimir Fomenko / Aug 17, 2023 As technology has evolved, so has the amount of data businesses collect about their customers and competitors. While this can be beneficial to both companies and customers, it also raises concerns about privacy, copyright violations, and responsible data … Continue reading Responsible Data Collection: Why It Matters for Businesses Today
By Audrey Carleton—Nexus Media News November 11, 2022 This article originally appeared in Nexus Media News and was made possible by a grant from the Open Society Foundations. Extreme heat—a phenomenon that is increasing in severity and frequency as the planet warms—is the deadliest weather-related disaster, killing more than 5,600 people each year, … Continue reading Intense heat is responsible for 170,000 work-related injuries each year. Do employers care?
Meta’s revenue shrank for the first time in its history And Meta’s Reality Labs cost the company almost $3 billion last quarter. N. Ingraham Carlos Barria / reuters Facebook parent company Meta has just reported its earnings for the second quarter of 2022, and it was another quarter of shrinking profits. Total revenue of … Continue reading Meta dissolves team responsible for discovering ‘potential harms to society’ in its own products
Could your marketing plan become irrelevant if it’s too detailed too soon? Absolutely. Stacey Ackerman on April 1, 2022 at There’s a big misconception in agile marketing and that’s, “We’re agile—we don’t have to plan.” Well, that couldn’t be further from the truth. In fact, agile marketing involves even more planning than most traditional marketing, … Continue reading A new way of marketing planning: At the last responsible moment
By Jared Lindzon February 18, 2022 Over the course of her career, Tiffany Jung experienced different challenges maintaining a balance between her professional and personal life. When she began her career at a law firm, Jung says there was no such thing as work-life balance (or the sometimes-preferred term, work-life integration). Employees were … Continue reading Who is responsible for protecting work-life balance? It depends who you ask
Study Finds People More Aware Of Ads Next To Unsafe Content, A Third Hold Advertiser Responsible by Joe Mandese @mp_joemandese, February 4, 2022 Consumers are increasingly aware of ads appearing adjacent to “unsafe content” in social media feeds and most of them hold the platforms accountable for it, but more than a third believe it … Continue reading Study Finds People More Aware Of Ads Next To Unsafe Content, A Third Hold Advertiser Responsible
Responsible marketing practices are necessary to build customer trust and ensure long-term success. Corey Patterson on December 23, 2021 Brands have long understood the importance of customer-centric approaches to marketing. But the notion of “responsible marketing” is gaining steam, filling the gaps those other approaches failed to address. “It’s marketing with a conscience,” said Frank … Continue reading Why brands must embrace responsible marketing practices
