Tag Archives: Retargeting

Retargeting Tips to Give You an Edge with the 2018 Holidays

Marketing Trends

Max Stewart — February 12, 2018 — February 12, 2018 The shopping season didn’t end with 2017. Take advantage of continued online purchase activity by giving your retargeting campaigns a boost, and set the stage for 2018 with our helpful tips. Boost your budgets, serve more impressions Because of the December 2017 web traffic boost, … Continue reading Retargeting Tips to Give You an Edge with the 2018 Holidays →

How To Use Facebook’s Offline Activity Custom Audience For Retargeting

Facebook Targeting

By Richa Pathak  November 22nd, 2017   Do you want to retarget your offline event customer in Facebook? Do you know how to create the offline event custom audience? This article will help you discover how to create the offline events and new offline activity custom audience for your Facebook ads. To beat the competition … Continue reading How To Use Facebook’s Offline Activity Custom Audience For Retargeting →

8 Ways to Ignite Engagement with Email and Retargeting

Email Marketing

Jeff Coveney — September 7, 2017 Follow @RevEngineMarket — September 7, 2017 Sending emails to the same crowd with no improvement in engagement and click-through rates? Getting more unsubscribes than you’d like? Or, trying to improve the open rates of your emails to get your call-to-action across to your customer base? These are all problems … Continue reading 8 Ways to Ignite Engagement with Email and Retargeting →

3 Retargeting Tactics to Enhance Your Digital Marketing

Digital Marketing

Ross Wingo — July 12, 2017 — July 12, 2017 When a search advertising client asks what else he or she could be doing in the digital advertising space, my first thought is typically to tell them about retargeting. Retargeting perfectly complements search advertising, especially for those clients who offer expensive products and services (think … Continue reading 3 Retargeting Tactics to Enhance Your Digital Marketing →

Is retargeting dying?

Marketing Guide

Since third-party cookies are crumbling, it’s time to ask if the days of ads following you everywhere are numbered. Barry Levine on June 26, 2017   Third-party cookies have become the black sheep of digital advertising. Apple’s Safari browser has blocked them. Google’s Chrome — now becoming an arbiter of ad quality — makes it relatively … Continue reading Is retargeting dying? →

Finally getting (Linked)In on the retargeting action

LinkedIn Utilization

LinkedIn’s official rollout of Matched Audiences in April highlighted new audience targeting options. Columnist Laura Collins explains why retargeting works and why advertisers should be taking advantage of the changes. Laura Collins on June 2, 2017 at 10:12 am Since its launch in 2003, LinkedIn has completely revolutionized professional networking. I often wonder how recruiters, … Continue reading Finally getting (Linked)In on the retargeting action →

Best Practices for Retargeting Campaigns: Making it Work for You Without Re-Inventing the Wheel

PPC Campaigns

Katrice Svanda — January 15, 2017 Follow @katricesvanda— January 15, 2017 It may seem like everyone already successful has the market cornered and you are missing out on those visitors who have said “No, thank you” to your product or services. But that’s not true! It is more likely that they are running a retargeting … Continue reading Best Practices for Retargeting Campaigns: Making it Work for You Without Re-Inventing the Wheel →

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