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Implementing a responsible data infrastructure will better serve customers who want everything now. Chris Wood on November 23, 2021 “More and more brands from around the world are discussing responsible marketing and striving to embody it,” said Frank Brooks, Head of EMEA Marketing at marketing automation company dotdigital, at our recent MarTech conference. To build … Continue reading How responsible marketing impacts customer retention and value
Karl Sakas November 8, 2021 To improve employee retention, hire people who don’t want to be cogs at a big company. How can your agency compete with big companies on hiring, when they pay big salaries? An agency leader asked me for advice on employee retention: “We’re struggling to retain our team. We have a … Continue reading Employee Retention: How to Compete With Big Companies
Cynthia Joyce September 29, 2021 Tumisu / Pixabay Employee retention and engagement is critical for the success of any company. A 2019 Gallup report found that the cost of replacing an individual employee can range from 1.5 – 2 times the employee’s annual salary. If your business has high employee turnover, you’re expending unnecessary money, … Continue reading Building a Team: Employee Retention Tips
Judy Caroll September 20, 2021 Competition in the high-tech industry is very tough. It got even tougher because of the uncertainty and the change that rocked the whole world. The change has made a lot of organizations and businesses realize that working from home has a positive impact on their employees. And with that kind … Continue reading High-Tech Lead Generation Strategies to Boost Conversion and Retention
Christan Hiscock September 12, 2021 The fight about the lid not getting closed on the toothpaste is not really about the lid. This is an odd place to start talking about employee retention, but it will make sense. Stick with me. What It’s Really About The fight is really about the lack of respect, caring, … Continue reading Employee Retention Plans: Are You Throwing Your Money Away?
Michael Usiagwu May 27, 2021 In email marketing, what drives customer retention is engagement. Therefore, your email strategy should be basically looking for opportunities to create and strengthen meaningful relationships with your subscribers. It’s all about giving people what they want/need. For tech companies (or any kind of company, for that matter), email is a … Continue reading How Tech Companies Can Add Email Marketing to Increase Customer Retention
Nicole Durham May 10, 2021 Around a year ago, the unemployment rate soared to nearly 15%. For the past few months, that number has hovered right around 6%, and the economy appears to be recovering much faster than expected. But that doesn’t mean your top talent will stick around. In fact, 70% of the global … Continue reading 3 Tips for Improving Company Culture for Better Retention — Even with ‘Boomerangers’
Chris Christoff April 29, 2021 Once you have launched your business, the first thing you need to think about is how to attract customers to buy your products and services. Because obviously, you need customers for your business to be successful. So you devise various marketing strategies to attract new leads, retain them and finally … Continue reading 3 Major Customer Retention Mistakes to Look Out For
Ronita Mohan February 24, 2021 Employee training has become an important part of business growth, especially with the rise of remote work. Does that mean businesses should create more intensive training programs? According to instructional designer Dr. Jiani Wu, microlearning modules are more effective in training retention than longer learning sessions. But what is microlearning? … Continue reading How Microlearning Can be Used to Improve Employee Training Retention
Leslie Finlay February 1, 2021 In 2019, almost two billion people worldwide shopped through ecommerce stores, generating more than $ 3.5 trillion in sales in the U.S. alone. While the statistics aren’t out yet, with COVID-19 keeping everyone home, one can only imagine what those numbers might look like for 2020. You know this consumer … Continue reading Customer Retention Strategies to Grow Ecommerce Revenue Year-Round
