Tag Archives: Reviews

The New Seller’s Guide to Google Shopping Reviews

Michael Ugino December 18, 2020 We’ve always known product reviews are important for building customers’ trust, but research shows they’re now more important than ever. 81% of consumers say a company’s trustworthiness matters more in 2020 than it did in 2019. To build shoppers’ trust, they need to be able to findall those great product … Continue reading The New Seller’s Guide to Google Shopping Reviews

How to Navigate Year-End Reviews for Employees

Julie Winkle Giulioni December 3, 2020 Year-end reviews for employees are challenging – even for the most skillful of leaders. The reasons are varied. For instance, the way they’re scheduled in a concentrated fashion forces those with many direct reports to spend weeks on end planning and conducting non-stop conversations. The way they’re structured favors … Continue reading How to Navigate Year-End Reviews for Employees

How to Manage Reviews and Listings for Professional Services

David Fischer July 26, 2020 Perhaps as one of the most important evolutions of the online marketplace, online review websites have brought the ease of an internet search and the trust of personal recommendations together, to create an immensely powerful marketing tool. Starting with companies like eBay and Yellow Pages around the turn of the … Continue reading How to Manage Reviews and Listings for Professional Services