Don’t Fear Negative Reviews by Laurie Sullivan , Staff Writer @lauriesullivan, June 14, 2021 Data released Monday as part of a PowerReviews survey of more than 6,500 consumers surveyed in April shows negative reviews are an important tool for shoppers because they demonstrate to consumers that a brand can and will make things right. The study found that: … Continue reading Don’t Fear Negative Reviews
Tag Archives: Reviews
Just How Much Do Google Reviews Impact Your SEO Ranking?
Just How Much Do Google Reviews Impact Your SEO Ranking? Ruhi Van Andel | June 3rd, 2021 Is there a link between search engine optimization (SEO) and Google reviews? If there is, how much does it affect the rankings? Join us as we explore the power of the almighty Google Review! Before technology transformed the … Continue reading Just How Much Do Google Reviews Impact Your SEO Ranking?
How to Encourage More Customers to Leave Reviews
Syed Balkhi March 11, 2021 Are you looking for a way to grow your business and build rapport with your audience? If so, it’s time to start thinking about how to get more customer reviews. Reviews give us a detailed look at what customers think of our brand. When you know how people see your … Continue reading How to Encourage More Customers to Leave Reviews
Understanding Reviews and Listings for Technology Services
Elizabeth Harr February 16, 2021 Nobody would argue about the importance of your business being found online, nor would they argue about the high volume of online searching from people who could eventually become your newest customer. As a business owner, your job is to make sure of two things: That you show up in … Continue reading Understanding Reviews and Listings for Technology Services
How to Manage Consultant Reviews and Listings
Connor Benedict February 8, 2021 There are a lot of ways to get leads for your consulting company, but do you know about listing and review sites? Consultant reviews are a great way to spread the word about your business and to show prospective customers how great you are. Reviews can make or break your … Continue reading How to Manage Consultant Reviews and Listings
The New Seller’s Guide to Google Shopping Reviews
Michael Ugino December 18, 2020 We’ve always known product reviews are important for building customers’ trust, but research shows they’re now more important than ever. 81% of consumers say a company’s trustworthiness matters more in 2020 than it did in 2019. To build shoppers’ trust, they need to be able to findall those great product … Continue reading The New Seller’s Guide to Google Shopping Reviews
How to Navigate Year-End Reviews for Employees
Julie Winkle Giulioni December 3, 2020 Year-end reviews for employees are challenging – even for the most skillful of leaders. The reasons are varied. For instance, the way they’re scheduled in a concentrated fashion forces those with many direct reports to spend weeks on end planning and conducting non-stop conversations. The way they’re structured favors … Continue reading How to Navigate Year-End Reviews for Employees
12 Point Checklist for Copy Reviews
Matt Ambrose August 26, 2020 What’s the best way to attract clients? To endlessly send cold emails until you get flagged as spam? Or to handpick 10 clients you REALLY want to write for… And then share ideas on how they can improve their conversions and moolah? My advice would be the latter. Sure, this … Continue reading 12 Point Checklist for Copy Reviews
How to Manage Reviews and Listings for Professional Services
David Fischer July 26, 2020 Perhaps as one of the most important evolutions of the online marketplace, online review websites have brought the ease of an internet search and the trust of personal recommendations together, to create an immensely powerful marketing tool. Starting with companies like eBay and Yellow Pages around the turn of the … Continue reading How to Manage Reviews and Listings for Professional Services
How to Ask for Reviews (With Examples!)
Kristen McCormick July 20, 2020 To say that customer reviews are powerful is an understatement. A few sentences in a review can have more influence on consumers than an entire website. A difference of one star—or even a half-star—can be all it takes for a shopper to choose a competitor over you. But in order … Continue reading How to Ask for Reviews (With Examples!)