Lisa FrankSeptember 29, 2015 Imagine this scenario: You help run the website for a successful e-commerce company. You listened to your customers and redesigned a key feature on your site. Based on their feedback, you thought that streamlining the search process would lead to increased conversions. But you were wrong and conversions were flat. What … Continue reading Minimize Potential Website Launch Risks by Testing New Features and Pages First
Tag Archives: Risks
How Do You Avoid Risks in Licensing?
Jenifer KramerApril 10, 2015 Every business has its risks but it seems like the licensing business just keeps getting more and more challenging. With limited retailer space, consumer purchasing shifting away from brick-and-mortar, few new brands and a reliance on (often lame) sequels, how is a licensor to make an impact? When we were working … Continue reading How Do You Avoid Risks in Licensing?
Small Businesses Take Risks Not Following Employment Laws
Margaret JacobyMarch 29, 2015 Each and every year, the world of entrepreneurship welcomes a whole slew of new businesses. According to a recent report in Forbes, over 543,000 new businesses are started each month, but more shut down than start up. Seven out of ten new employer firms survive at least 2 years, half at least … Continue reading Small Businesses Take Risks Not Following Employment Laws
Five Risks When Small Businesses Fire/Terminate Employees
Margaret JacobyMarch 22, 2015 Companies of all types and sizes fire/terminate employees for a wide range of reasons. However, firing or terminating employees has consequences if not accomplished appropriately. Even though the “employment-at-will” principle gives most employers the power to terminate employees at their own discretion, it does not mean that they can do so in … Continue reading Five Risks When Small Businesses Fire/Terminate Employees
These are the 3 Biggest Startup Risks (And Here’s How to Avoid Them)
Only 44 percent of small businesses survive more than four years. Overhead constraints, recession, encroaching competition – for many, the strain is simply too much. But one of the biggest reasons that so many startups fail is jaw-droppingly simple: poor risk management. The success of each new venture depends heavily upon circumnavigating a wide array … Continue reading These are the 3 Biggest Startup Risks (And Here’s How to Avoid Them)
The Risks and Opportunities in a Startup: Age 5 Years and Up
Shellye Archambeau, December 08, 2014 Shellye Archambeau In my last two articles, I explored the top risks and opportunities that startups face during their first five years of existence. In this conclusion to the series, I’d like to discuss the final phase of startup growth—Year 5 and up. If your business has made it … Continue reading The Risks and Opportunities in a Startup: Age 5 Years and Up
The Risks of Public Hotspots
Hacked !!! Image by marsmet521 Log analysis .. When all else fails, log analysis can be your best friend. Think of log files as the black box investigators recover to find out more about an accident. Logs contain traces of all events that happened on your website, sorted out by timestamp. There are two types … Continue reading The Risks of Public Hotspots