Tag Archives: said

Alphabet said to consider offer to acquire HubSpot

Sources say Alphabet has been in talks with investment banks over the possibility of a deal. Kim Davis on April 4, 2024 Alphabet, Google’s parent, has been speaking to advisers about the possibility of making an offer to acquire HubSpot. HubSpot has a current market valuation of $ 32 billion. Alphabet has met with Morgan … Continue reading Alphabet said to consider offer to acquire HubSpot →

We surveyed 2,400 top execs. What they said about their own resiliency will surprise you

Corporate Accountability

By Gavin Day January 24, 2024 We’ve lived through a lot of disruptions in the past few years. In case you were hoping things would ease up, you might be disappointed—some experts are predicting disruptions might actually ramp up in 2024. This means that businesses will need to continue to be flexible and resilient. … Continue reading We surveyed 2,400 top execs. What they said about their own resiliency will surprise you →

Reports: Sam Altman won’t return as OpenAI CEO; Emmett Shear said to be tapped

Corporate Appointments

By Morgan Clendaniel November 20, 2023 After a weekend of drama, the board of OpenAI has decided not to reinstate CEO Sam Altman, who was ousted from the position on Friday in a move that shocked Silicon Valley. Instead, the board will install Emmett Shear, the former CEO of Twitch, as its new interim … Continue reading Reports: Sam Altman won’t return as OpenAI CEO; Emmett Shear said to be tapped →

AimClear Interviewed ChatGPT About Marketing, Innovation- – Here’s What It Said

Marketing Innovation

AimClear Interviewed ChatGPT About Marketing, Innovation- – Here’s What It Said aimClear, Friday, December 16, 2022 ChatGPT is all the rage. This latest evolution of artificial chat intelligence has some marketers worried about their jobs. Output from ChatGPT ranges from extraordinary to equivocating, self-admittedly incorrect, and fluent bullsh*t. The AI-infused output is characteristically … Continue reading AimClear Interviewed ChatGPT About Marketing, Innovation- – Here’s What It Said →

Facebook said to be planning Basic Ads product

Facebook Advertisement

It won’t help brands looking for granular targeting and lead generation. Nicole Farley on June 9, 2022 Meta’s Facebook is said to be planning a Basic Ads product aimed at brands looking to raise customer awareness. Basic Ads are so-called because they would report only the simplest metrics such as engagement and video views. Facebook … Continue reading Facebook said to be planning Basic Ads product →

“It’s All About Execution” is Easily Said

Leadership Skills

Dave Brock — June 19, 2019 Follow @davidabrock — June 19, 2019 I’ve been obsessed with failure recently. More specifically, I’ve been pestering close friends and mentors with the question: “If we know what we should be doing, if we know how to do it, if we know how important it is to our results, … Continue reading “It’s All About Execution” is Easily Said →

User Adoption: Easier Said Than Done

User Engagement

Dana McInnis — January 17, 2018 — January 17, 2018 Your company has invested thousands of dollars in deploying new software. It’s taken months, if not years to plan and install. It’s been hyped up at all of the company meetings. It’s part of the corporate strategy. Finally, it gets deployed and everyone is trained. … Continue reading User Adoption: Easier Said Than Done →

Site Speed: Ranking Factor or Not? Everything Googlers Ever Said about Site Speed

Website Speed Improvement

By Ann Smarty April 4th, 2017 Google has been talking about site speed for ages. They have been working hard to encourage webmasters to make their sites faster. To better understand where we started and what is going on today, I have created a helpful timeline summarizing what Googlers have been saying about site speed: Official: … Continue reading Site Speed: Ranking Factor or Not? Everything Googlers Ever Said about Site Speed →

“I love advertising,” said no one ever

As more consumers opt out of ads, how do we persuade them to like and want advertising? Columnist Chris Glushko discusses the marketing and media industry’s biggest challenge. Chris Glushko on July 6, 2016 at 12:24 pm Last month, I wrote about how the demise of digital is overblown. The industry is indeed healthy and … Continue reading “I love advertising,” said no one ever →

E-exporting: They’re Looking at Us. Is it SEO or Something We Said?

Search Engine Optimization

William YatesMay 20, 2015 Website visibility is critical to any online enterprise. It’s an absolute given, and this applies as much to local language export – e-export – websites as it does to any domiciled web presence you may have. Because, without that vital visibility any e-export website and associated marketing communications will almost certainly … Continue reading E-exporting: They’re Looking at Us. Is it SEO or Something We Said? →