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By Jessica Bursztynsky November 18, 2023 OpenAI’s CEO Sam Altman was fired on Friday from his role as leader of the artificial intelligence company. After an attempt by investors over the weekend to get Altman rehired failed, OpenAI’s biggest investor, Microsoft, announced that it had hired him to lead a new AI research division. … Continue reading Who is OpenAI chief scientist Ilya Sutskever, and what does he think about the future of AI and ChatGPT?
By Shalene Gupta August 29, 2023 Peter H. Kim, a professor at the University of Southern California’s Marshall School of Business, has spent two decades studying trust and trust repair. In his new book, How Trust Works: The Science of How Relationships Are Built, Broken, and Repaired, he lays out the surprising truths about trust; … Continue reading What people get wrong about apologies, according to a trust scientist
This new resource gives marketers insights into the building blocks for good campaigns. Henry Powderly on February 4, 2022 Email has long been one of the most reliable marketing channels for getting your messaging in front of your customers. Whether it’s content in the form of a weekly newsletter, a personalized promotion or an important … Continue reading MarTech’s Email Marketing Periodic Table: Manage deliverability and optimization like a scientist
by Sonal MaheshwariAugust 9, 2016 Data Science and Analytics are altering every industry. Data Scientists are very much admired, but making a soar from a scientist to an entrepreneur requires a rare mixture of both analytics and entrepreneurial competencies. Data Scientists are very so much traditional, certainly know, but making a jump from a scientist … Continue reading Why Startups Need A Data Scientist
You may consider yourself a paid search marketer, but columnist Josh Dreller explains why “data scientist” may well be a fitting label. Josh Dreller on December 17, 2015 A standard definition for the job described as “data scientist” hasn’t yet been agreed upon, but the common denominator among the various interpretations out there identifies three … Continue reading 10 Reasons Why You, The Search Marketer, Can Call Yourself A Data Scientist
As innovative technologies transform marketing, don’t let your company get left behind. Columnist Benjamin Spiegel explains why data scientists are a critical component of every marketing team. Benjamin Spiegel on October 22, 2015 Back in the “old days” (not so very long ago), if a junior marketer had a question, he or she would seek … Continue reading Why Every Marketing Department Needs A Data Scientist
