Customize Consent Preferences

We use cookies to help you navigate efficiently and perform certain functions. You will find detailed information about all cookies under each consent category below.

The cookies that are categorized as "Necessary" are stored on your browser as they are essential for enabling the basic functionalities of the site. ... 

Always Active

Necessary cookies are required to enable the basic features of this site, such as providing secure log-in or adjusting your consent preferences. These cookies do not store any personally identifiable data.

No cookies to display.

Functional cookies help perform certain functionalities like sharing the content of the website on social media platforms, collecting feedback, and other third-party features.

No cookies to display.

Analytical cookies are used to understand how visitors interact with the website. These cookies help provide information on metrics such as the number of visitors, bounce rate, traffic source, etc.

No cookies to display.

Performance cookies are used to understand and analyze the key performance indexes of the website which helps in delivering a better user experience for the visitors.

No cookies to display.

Advertisement cookies are used to provide visitors with customized advertisements based on the pages you visited previously and to analyze the effectiveness of the ad campaigns.

No cookies to display.

Tag Archives: Scoping

Who Should Lead the Custom Scoping Process at Your Agency?

Karl Sakas September 5, 2020 Which team members should lead the custom scoping process at your agency? Wondering how to approach scoping at your agency? It’s an important decision—especially around choosing which team members lead the custom scoping process. When the right people “own” scoping, you set the stage for smooth and profitable delivery—and when … Continue reading Who Should Lead the Custom Scoping Process at Your Agency?

Scoping Out the Competition (While Avoiding Jail Time)

Tori SabourinJune 18, 2015 Brands large and small have competitors they’d like to out-sell, out-promote and out-perform. But as much as you’d like to poke around the competition and see what they’re up to, it’s not always ethical. The St. Louis Cardinals are the latest (but certainly not the last) organization to get caught snooping … Continue reading Scoping Out the Competition (While Avoiding Jail Time)