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Comforting items are selling this holiday season: Scarves, hats, and gloves, humorous Christmas and Hanukkah cards and bright colors. BY Associated Press After the busy Black Friday holiday weekend, Kristen Tarnol, owner of Emerald Forest Gifts in Studio City, California, is already asking her supplier to send more fuzzy alpaca scarves and warm slippers that were … Continue reading Small businesses lean into ‘cozy’ and ‘festive’ trends this holiday season
Burnout is real this time of year. Here’s how to develop a plan so you can still relax and enjoy the holiday season. BY Stephanie Vozza It may be the most wonderful time of the year, but it’s also one of the most stressful. According to a survey by the American Heart Association, 63% of … Continue reading 4 steps for avoiding burnout this holiday season
Expect to see very soft growth in onlines sales in the upcoming holiday season — but here are some ways brands can win. Kim Davis on August 29, 2024 Salesforce expects the 2024 holiday season to be shorter and more competitive with brands facing the challenge of attracting consumers with less purchasing power. Based … Continue reading Salesforce sees a shorter, more competitive holiday season in 2024
July 25, 2024 How small businesses can prepare in advance for this hurricane season Well before a hurricane is announced, check and double check your insurance policy. BY Associated Press The hurricane season roared into the U.S. with Hurricane Beryl hitting Texas in early July, surprising many business owners accustomed to seeing big storms arrive later … Continue reading How small businesses can prepare in advance for this hurricane season
July 19, 2024 How Amazon, Walmart, and Target made ocean-shipping season peak early Early back-to-school sales pushed peak ocean shipping season ahead by two months. BY Reuters Retailers Walmart, Target and Shein kicked off back-to-school sales early to stop Amazon.com’s Prime Day event from siphoning U.S. sales of backpacks and laptops, helping advance the peak ocean … Continue reading How Amazon, Walmart, and Target made ocean-shipping season peak early
The holiday season just past shattered all records for ecommerce with online sales growing almost 5% over 2022. Kim Davis on January 4, 2024 Consumers spent $ 220.1 billion online during the recent holiday season, up $ 10.4 billion on the previous year, a growth of almost 5%. That’s an all-time record, as measured by … Continue reading $221 billion adds up to a record online holiday season
By Ruth Zive November 24, 2023 As we come to the end of a year marked by hype and turmoil, it’s becoming more and more clear that artificial intelligence isn’t magic. No amount of holiday wishing will suddenly give AI the power to put the perfect gift under the Christmas tree—or fuel meaningful automated … Continue reading Supplement the call center with a chatbot this holiday season
42% of consumers begin holiday shopping on Black Friday or later, one study found. Here’s what marketers can do to capitalize. Chris Wood on November 15, 2023 Holiday shopping will soon begin — officially — the Friday after Thanksgiving, a.k.a. Black Friday. And despite fears of economic slowdowns and lingering inflation, the holiday season is … Continue reading 5 Black Friday trends marketers can act on this holiday season
New functions provide improved insights to help marketers gain early learnings to shape their campaigns and bidding strategies. Nicola Agius on August 9, 2023 Google Ads is rolling out several new features ahead of the holiday season. The platform has made the changes in a bid to improve insights, expand access to the Search top … Continue reading Google Ads unwraps several new features ahead of holiday season
Billy Steele Apple dabbled in live sports with weekly Major League Baseball games last year, but now the company is launching its most ambitious offering yet. Today, the company debuts MLS Season Pass, a subscription that gives soccer fans access to every game of the 2023 season, the Leagues Cup and both MLS Next Pro … Continue reading Apple offers a free one-month trial of MLS Season Pass to new and returning subscribers
