Tag Archives: Sector

More Money, More Problems: Issues a Business in the Financial Sector Can Have With Digital Marketing (And Solving Them)

Tommy Wyher — August 28, 2019 — August 28, 2019 The financial sector is highly competitive which makes the need for digital marketing paramount for companies wanting to stand out. Finance is serious business so a marketing approach that would work for a CBD product or video game might not be formal enough to work. … Continue reading More Money, More Problems: Issues a Business in the Financial Sector Can Have With Digital Marketing (And Solving Them) →

CEO Turnover in the Private Equity Sector

Business Transformation

Kevin Logterman — June 27, 2017 — June 27, 2017 TukTukDesign / Pixabay CEO turnover within private equity portfolio companies is staggering. In a recent survey completed by Alix Partners, 58% of private equity CEOs are replaced within 2 years of an investment. Over the lifetime of the private equity firm’s holding of a company, … Continue reading CEO Turnover in the Private Equity Sector →

How Referral Marketing Helps SMB Business Services Claim More Sector Revenue

Referral Marketing

by Jessica Edmondson Follow @ContentMktg2October 4, 2016 What marketing channel are SMBs using to initiate growth? Of the 390,000 business services companies in the United States, the fifty largest have under 25% of sector revenue. But this isn’t surprising. The SMB business services sector is inhabited by diverse industries including telecommunications, security, fintech and SaaS. … Continue reading How Referral Marketing Helps SMB Business Services Claim More Sector Revenue →

How and Why the Recruitment Sector is Using SMS

Effective Hiring

by Jake Jeffries July 19, 2016 Follow @TextMarketerLtdJuly 19, 2016 The recruitment sector is a dog eat dog world. It’s a fast paced industry and with new recruitment agencies popping up every week, it’s imperative that you stay ahead of your fellow recruiters and recruitment agencies. Recruitment requires speed and quick decision making, which are … Continue reading How and Why the Recruitment Sector is Using SMS →