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VerticalResponseJuly 7, 2015 When you create emails, do you send them out to everyone on your list? If so, you’re suffering from “bulk email disease.” This very common digital illness occurs when small business owners send every email to every single contact on their list. Common symptoms include low open rates, poor conversions, and confusion … Continue reading 6 Ways to Segment Your Email List to Improve Your Success
Alessandra CeresaApril 30, 2015 We all know that personalization is key in marketing. You want to present your audience with the most relevant information for their specific needs. But, let’s be honest, it is much easier said than done. Luckily, we have some experience with segmentation so, for this blog post, I want to break … Continue reading Better Email Marketing: How To Segment And Target Your Leads And Customers
