Veronica Green-Gott — May 16, 2019 — May 16, 2019 Are you struggling with low click-through rates? Low open rates? Writing and sending a great marketing email is trickier than it looks. There’s a lot that goes into a marketing email that may be of little consequence for personal emails. For example, how much time … Continue reading How AV Integrators Can Send Their Best Emails Yet
Tag Archives: Send
4 Types of Emails to Send Your List
Choncé Maddox — March 27, 2019 — March 27, 2019 geralt / Pixabay As most business owners know, the money is in the email list. You don’t have to have a website or online presence to start an email list. Regardless of what type of business you run, you should have a mailing list in … Continue reading 4 Types of Emails to Send Your List
Think global but send hyperlocal email communications
Contextualizing content based on location as well as language, cultural differences and currency need to be considered in building a hyperlocal rapport. Len Shneyder on March 18, 2019 at 8:00 am Brands around the globe face a common challenge: scaling their communication and providing enough engaging content to keep customers coming back. The bigger the … Continue reading Think global but send hyperlocal email communications
Email Prospecting: 7 Things You MUST Do Before Hitting ‘Send’
Jarvis Edwards — January 16, 2019 Follow @jarvis_edwards — January 16, 2019 Need to make sales, quick, but you despise cold calling? Not a problem—there’s a better solution that doesn’t elevate your blood pressure nor increase the billable hours of your psychotherapist. It’s none other than email prospecting; a proven strategy that can work miracles, … Continue reading Email Prospecting: 7 Things You MUST Do Before Hitting ‘Send’
When’s the Best Time to Send Your Email Newsletters?
Julie Paci — January 11, 2019 — January 11, 2019 Table of Contents When should I send my email newsletters? What are the best days to send your emails Days to avoid sending out your newsletter How to choose a day to send your newsletter What’s the best time to send your newsletter? B2B vs … Continue reading When’s the Best Time to Send Your Email Newsletters?
On Email Blast – 4 Tips to Send Better Email Campaigns
Julian Canlas — November 13, 2018 — November 13, 2018 Email blast is bad. There, we said it. Email campaigns should never be unsolicited, but helpful and responsive. They should be careful and resourceful – not lazy and unfocused. Emailing, in general, should never seem aggressive. Unsolicited B2C cold emailing campaigns are now illegal in … Continue reading On Email Blast – 4 Tips to Send Better Email Campaigns
How to Send Emails With More Confidence
Emily Wiseheart — October 17, 2018 — October 17, 2018 ‘Send anxiety’ – it’s a real thing. I have been sending emails my entire career, and to this day I still hear a little voice saying, “Read it one more time. There must be a typo somewhere…” It’s good to carefully check your email, but … Continue reading How to Send Emails With More Confidence
Please Don’t Send This to Everyone You Know
Donna Papacosta — October 9, 2018 Follow @donnapapacosta — October 9, 2018 If you’re on Facebook, you’ve probably been deluged with a message that goes something like this (complete with errors): Hi. I actually got another friend request from you (October 09, 2018)… which I ignored so you may want to check your account. Hold … Continue reading Please Don’t Send This to Everyone You Know
Why You Should Send Your Next Promotional Email at Midnight
Zach Heller — August 16, 2018 Follow @zheller — August 16, 2018 When a politician changes their position on a policy question, we call them a flip flopper. And we don’t trust them. But changing your position on an issue based on new evidence is a sign of progress and wisdom. And not just for … Continue reading Why You Should Send Your Next Promotional Email at Midnight
The best unsubscribe email is the one you don’t send
If you’re still sending unsubscribe confirmations, you’re likely just annoying people. Contributor Ryan Phelan offers some better options for staying in touch. Ryan Phelan on June 11, 2018 While going through my Gmail inbox the other day, I spied an email from a brand that I was tired of hearing from. I hadn’t opened … Continue reading The best unsubscribe email is the one you don’t send
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