Gartner: Generative AI Once Again Shaking Up Marketing Departments by Laurie Sullivan @lauriesullivan, August 23, 2023 Despite risk-management challenges, 14% of 405 senior marketing technologists participating in a Gartner survey said they have invested in tools based on generative artificial intelligence (GAI), but another 63% said they plan to do the same within the next … Continue reading Gartner: Generative AI Once Again Shaking Up Marketing Departments
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5 Digital Trends That Are Shaking up Small Businesses in 2020
Anthony Carranza — January 31, 2020 Consumers have already embraced the digital era. Because of this, small businesses have little choice but to cope and commit to their own digital transformation. More and more business owners are realizing the importance of adopting digital tools and solutions to become better at what they do. However, it … Continue reading 5 Digital Trends That Are Shaking up Small Businesses in 2020
How Voice Search Is Shaking Up the Marketing Landscape
Luke ReesJuly 4, 2015 Search is currently going through something of a transformation. As Google gets more sophisticated at understanding our search queries, the way we find information is becoming more intuitive and ‘human’. Online search has become a conversation, rather than an awkward keyword guessing game. In addition, the stigma against talking to mobile … Continue reading How Voice Search Is Shaking Up the Marketing Landscape