Beata Staszkow — May 4, 2020 Although the Covid-19 lockdown is affecting everything in different ways, it is conversely creating opportunities, especially at the senior executive level. Most employees across the world have been told to stay home. Some are working remotely, but others are not. The economic damage caused by the decision to keep … Continue reading Keep Your Job Searching Skills Sharp During Lockdown
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Stay sharp and relevant with ongoing PPC training
Contributor Jeff Baum recommends ongoing technical and soft skills training for your PPC team. Jeff Baum on May 11, 2018 The paid search world continues to grow and evolve at an extraordinary rate. Machine learning and automation are changing how the paid search professional operates. Account managers must be more customer service- and business-oriented … Continue reading Stay sharp and relevant with ongoing PPC training
Design for Amateurs: 5 Free Tools to Make Your Business Look Sharp
Jake Rheude — April 25, 2018 Follow @jakerheude — April 25, 2018 When you prepare to launch your business, you need a compelling graphic look to stand out from your competition. To achieve the brand image you want, you could hire a design pro and work together to create a logo and marketing materials that … Continue reading Design for Amateurs: 5 Free Tools to Make Your Business Look Sharp
How Sharp Brands Handle a Corporate Crisis in the Social Media Age
Bill FaethMay 27, 2015 Not every organization will face a crisis. From offensive social media posts to offline crises, such as data breaches, a simple mistake can immediately place a company squarely in the spotlight. Many of the countless high-profile social media crises of the past several years surround poor employee or managerial judgement. This … Continue reading How Sharp Brands Handle a Corporate Crisis in the Social Media Age