Tag Archives: Sharpen

Email marketers sharpen deliverability tactics at MailCon

Experts from Google and across the email marketing landscape offered strategies in the “post-Yahoogle” era. Chris Wood on August 14, 2024 Left to right: Lilit Davtyan, CEO, Phonexa and Kristen Haines, CEO, MailCon kick off MailCon New York 2024. Image: MailCon. A year of changes requires a shift in tactics for email marketers. At the … Continue reading Email marketers sharpen deliverability tactics at MailCon

Central banks should use AI to ‘sharpen’ inflation predictions, BIS report says

  June 25, 2024 Central banks should use AI to ‘sharpen’ inflation predictions, BIS report says The BIS cautioned that AI also introduces risks, such as new types of cyber attacks, and may amplify existing ones, such as herding, bank runs and financial asset fire sales. BY Reuters Central banks should embrace the benefits of artificial … Continue reading Central banks should use AI to ‘sharpen’ inflation predictions, BIS report says

How to sharpen your B2B marketing experience strategy

Make sure you’re delivering experiences to buyers with the right level of targeting. Chris Wood on December 15, 2022 If your customer is a business, there can be multiple decision-makers and influencers within an organization to engage. That’s why many teams implement an account-based marketing (ABM) strategy.  In doing so, marketers need to deliver the … Continue reading How to sharpen your B2B marketing experience strategy

How Cultural Roots can Sharpen your Entrepreneurial Skills?

Mayank Pratap — February 25, 2020 Tapping the Essence of Our Cultural Basics They say “The deeper the roots, the greater the fruits”. I couldn’t agree more! With the newer innovations that are re-shaping the world of entrepreneurship, the teachings that our rich culture carry in store for us are getting sidelined. Entrepreneurship is more … Continue reading How Cultural Roots can Sharpen your Entrepreneurial Skills?

Sharpen Your Business’s Focus With XYZ Analysis

by Tracy Watson May 23, 2016 Follow @kickstartsearchMay 23, 2016 Most organizations with a large number of products and subsequent revenue streams need to effectively categorize and prioritize products based upon demand, profitability and other criteria. These categorizations can benefit not only the supply chain, but also sales and marketing departments. ABC analysis is a … Continue reading Sharpen Your Business’s Focus With XYZ Analysis

4 Tips to Power Up Prospecting in 2015: #3 – Sharpen Your Story!

Dan McDadeMarch 27, 2015 In the 2015 Virtual Sales Kickoff earlier this year, I had the pleasure of hearing for the first time, Mike Weinberg—sales coach, consultant, and author of the book New Sales. Simplified.: The Essential Handbook for Prospecting and New Business Development. It was a stellar presentation. So much so that I asked … Continue reading 4 Tips to Power Up Prospecting in 2015: #3 – Sharpen Your Story!

The Enewsletter: Sharpen Up The Tool That’s Still Your Internal Comms Best Friend

Angela Everitt December 23, 2014   Remember the days when email was ‘the future’? The absolute harbinger of greater efficiency in the workplace? In recent years there has been a bit of a backlash against the humble email – many commentators trumpeting its demise cite findings from a study by Loughborough University that suggest it … Continue reading The Enewsletter: Sharpen Up The Tool That’s Still Your Internal Comms Best Friend