While Amazon Sponsored Products, Facebook, Google search and Instagram all saw lower growth, YouTube was up 28% thanks to a big increase in impressions. Constantine von Hoffman on July 31, 2024 Most U.S. digital ad platforms saw slowing ad spending last quarter, according to a new report from digital marketing agency Tinuiti. Amazon Sponsored … Continue reading Second quarter saw slowing ad spend on most platforms
By Sarah Bregel December 01, 2023 November has come to a close, but unfortunately, the monthslong series of layoffs at notable companies does not appear to be ending. According to the tracking site, Layoffs.fyi: Job losses, mainly in media and tech, seem to be continuing through the end of 2023. At the time of … Continue reading Tech and media layoffs December update: Job cuts not slowing as 2023 draws to an end
This is a 14.3% increase from 2021 when spend was up 20.9% Constantine von Hoffman on September 9, 2022 U.S. marketing technology spending is expected to increase a healthy 14.3% this year — surpassing $ 20 billion, according to industry research eMarketer. But marketing technology spending increases in 2022 won’t match earlier years. Spending increased … Continue reading US martech spending set to break $20 billion this year; growth slowing
Meta offers new professional certificates through Coursera Separate courses cover everything from front-end development to iOS app creation. I. Bonifacic @igorbonifacic May 4th, 2022 Coursera Last year, in an effort to fill outstanding positions, Meta stopped requiring job seekers to hold a four-year university or college degree to apply for some roles. At the time, … Continue reading Meta will limit hiring this year due to slowing revenue growth
John Milburn April 28, 2021 By definition, digital transformation is the process of using digital technologies to create new—or modify existing—business processes, culture, and customer experiences to meet changing business and market requirements (Salesforce). While deploying new technologies and tools to achieve this is part of the equation, at its core, digital transformation means accelerating … Continue reading What’s Slowing Down Your Digital Transformation? 3 Questions to Ask
Many expect client budget and project changes will have a negative effect on their businesses. Ginny Marvin on March 26, 2020 Small agency leaders are feeling skeptical about the near-term even as they express confidence in their teams’ ability to work remotely amid the coronavirus outbreak. That’s according to a survey of 250 predominantly small … Continue reading Small agencies brace for impact, but say remote work isn’t slowing them down
Jeanne Hardy — November 5, 2019 Follow @creativebizinc mohamed_hassan / Pixabay In a business culture seemingly dominated by the mantra “Fail fast, fail often,” we spend a lot of time praising companies for doing things fast—for being fastest to market, quickest to respond, most agile to pivot—but we often don’t recognize the businesses that know … Continue reading Strategic Leadership: Slowing Down to Speed Up
Chris Pentago — March 28, 2019 — March 28, 2019 Driving growth is the only way to continue to scale your business success. But after years of growth and success, sometimes things slow down. The economy or other factors could cause the slowing of an expansion. If you feel that the business you own and … Continue reading 7 Strategies to Drive Growth Through a Slowing Economy
by Susan Bryant June 21, 2016 What’s the current state of ad blocking? For starters, digital ad spending is rising as more and more people browse the internet on their mobile devices. As consumers become increasingly comfortable with technology, their demand for a better user experience also grows. This includes expecting more from the … Continue reading Slowing the Threat of Ad Blocking: 5 Ideas
by Gyles Seward May 16, 2016 Follow @ElementaryDigiMay 16, 2016 Whether you’re launching a new e-commerce site or offering an online service for an existing retail shop, there can be plenty of challenges to overcome. For those that are just starting out, there can be several reasons for poor sales. Here’s 5 of the most … Continue reading Are These E-commerce Problems Slowing Your Sales Down?
