Tag Archives: Small

How Small Businesses Can Generate Sales With Social Commerce

How Small Businesses Can Generate Sales With Social Commerce ValueWalk / 06 Apr 2023   There is a growing shift in the way consumers shop online, and social commerce is at the forefront of this change as it provides brands and consumers with a frictionless, and more convenient, commerce experience. Purchasing from Social Media is Social Commerce. … Continue reading How Small Businesses Can Generate Sales With Social Commerce

How Small Agencies Can Meet The Challenges Of Cross-Media Measurement

How Small Agencies Can Meet The Challenges Of Cross-Media Measurement by Jacqui Hannigan , Op-Ed Contributor, March 31, 2023 Cross-media measurement is a challenge for marketing agencies of all sizes, but for small agencies the problems are especially acute.  Organizations like Nielsen, ANA, ComScore, and others are developing game-changing measurement tools and systems, but they’re … Continue reading How Small Agencies Can Meet The Challenges Of Cross-Media Measurement

10 Holiday Marketing Tips For Small Businesses That Will Help Them Stand Out

10 Holiday Marketing Tips For Small Businesses That Will Help Them Stand Out ValueWalk / 10 Nov 2022   The upcoming holiday season is not only an important time for consumers, but for small businesses, it’s a time to showcase their best marketing efforts to help them stand out among their direct competitors. During this … Continue reading 10 Holiday Marketing Tips For Small Businesses That Will Help Them Stand Out

TikTok, American Express Launch Small Business Accelerator Program

TikTok, American Express Launch Small Business Accelerator Program by Colin Kirkland , November 15, 2022 In preparation for Small Business Saturday (Nov. 26), TikTok is launching a new accelerator program in partnership with American Express. #ShopSmall will provide small businesses with platform insights, guidance, and ad credit for eligible brands. American Expresses founded Small Business … Continue reading TikTok, American Express Launch Small Business Accelerator Program

Blogging For Your Small Business: What To Know Before You Start

Blogging For Your Small Business: What To Know Before You Start ValueWalk / 02 Nov 2022   If you’re a traditional small business owner, chances are you’ve heard of blogs that can help increase online traffic to your website and social media platforms. In the highly digital era, where consumers are actively engaging with their favorite … Continue reading Blogging For Your Small Business: What To Know Before You Start

How Small Businesses Can Shield Themselves Against Cyberattack

How Small Businesses Can Shield Themselves Against Cyberattack Calendar / 28 Oct 2022   As businesses become increasingly digital, adapting to consumer demand, and swiftly transitioning towards the online world, ongoing threats of cybercrime and cyberattacks are becoming a significant challenge for small businesses that are ill-prepared. There are Digital Tools to Help Defend Against … Continue reading How Small Businesses Can Shield Themselves Against Cyberattack