Tag Archives: Snippets

Search Queries With Featured Snippets, Questions Most Likely To Trigger Google AI Overviews

Google AI

Google Queries With Featured Snippets, Questions Likely Trigger AI Overviews by Laurie Sullivan , Staff Writer @lauriesullivan, June 4, 2024 AI Overview, the search capability powered by Gemini, Google’s underlying foundational model, has begun to answer and predict follow-up questions before they are asked in a query. BrightEdge Generative Parser released data on Tuesday shows Google’s … Continue reading Search Queries With Featured Snippets, Questions Most Likely To Trigger Google AI Overviews →

Why Google Featured Snippets, Rich Answers Strategies Are Also Important For Publishers

Google Tools

Why Google Featured Snippets, Rich Answers Strategies Are Also Important For Publishers by Laurie Sullivan , Staff Writer @lauriesullivan, November 20, 2019 Understanding and recognizing query intent is one of the most challenging aspects of search. For many marketers the ability to gain a greater understanding also means an increase in the total number of feature … Continue reading Why Google Featured Snippets, Rich Answers Strategies Are Also Important For Publishers →

How to Make Your Google Search Snippets More Clickable

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Ann Smarty — August 26, 2019 — August 26, 2019 An alarming digital marketing trend should scare all online publishers: Organic traffic from Google is vanishing: Google’s latest search elements (featured snippets and People Also Ask) steal clicks from organic listings. The first three positions account for over 50% of clicks. This means that you’re … Continue reading How to Make Your Google Search Snippets More Clickable →

5 Types of Content to Create for Google’s Featured Snippets

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Navneet Kaushal — September 20, 2018 Follow @navneetkaushal — September 20, 2018 Featured snippets are routinely called position zero in SERPs. They are concise answers to user queries appearing after PPC ads (if there are any on the page), and just before the first result for the query. Featured snippets are not instant answers, and … Continue reading 5 Types of Content to Create for Google’s Featured Snippets →

Google Optimizing Featured Snippets? Analyzing Knowledge Graph Rates

Google Tools

Google Optimizing Featured Snippets? Analyzing Knowledge Graph Rates by Laurie Sullivan , Staff Writer @lauriesullivan, June 26, 2018 The rate at which Google featured snippets and Knowledge Graph results are served up in search query results continues to change. While change makes it even more difficult for marketers and publishers to keep up, it’s necessary to … Continue reading Google Optimizing Featured Snippets? Analyzing Knowledge Graph Rates →

Google’s Featured Snippets: The Roundup of Most Recent Stats and Studies

Google Tools

By Ann Smarty February 26th, 2018   Featured snippets are comparatively new Google’s search feature showing web pages that did the best job answering a user’s query in position 0, i.e. on top of organic search results below the ads. Google’s Featured Snippets are still volatile (Google keeps working on the algorithm on a regular basis). … Continue reading Google’s Featured Snippets: The Roundup of Most Recent Stats and Studies →

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