Rethinking social networking with fediverse Deanna Ritchie / Nov 7, 2023 As more users seek a safer and more reliable online social networking experience, Mozilla, the technology company responsible for the Firefox browser and Pocket reader, has turned its attention to the “fediverse.” The fediverse is a collection of interconnected social networking apps communicating … Continue reading Rethinking social networking with fediverse
Meta Platforms Mega-Lawsuit: Are All Social Media Companies in Trouble? ValueWalk / Oct 26, 2023 It’s earnings season once again, and now it’s Big Tech’s turn to show what they did and didn’t achieve in the third quarter. Social media titans are in the spotlight today, with Alphabet (NASDAQ:GOOGL) (NASDAQ:GOOG) showing some cracks in the … Continue reading Meta Platforms Mega-Lawsuit: Are All Social Media Companies in Trouble?
74% of customers will be reaching out to brands over social. Here’s where they’ll be and why, according to a new Sprout Social study. Chris Wood on October 24, 2023 Chances are, brands will be hearing from customers on social this holiday season. Nearly three-quarters (74%) of consumers say they’re likely to reach out to … Continue reading How consumers are contacting brands on social media this holidays
The Supreme Court will hear case on government’s contacts with social media companies A lower court order preventing Biden officials from talking to social media companies will remain on hold, for now. Karissa Bell Sat, Oct 21, 2023 MANDEL NGAN via Getty Images As expected, the Supreme Court will weigh in on a controversial … Continue reading The Supreme Court will hear case on government’s contacts with social media companies
Explore strategic vs. haphazard approaches in B2B social media and how the best-in-class companies are finding their “sweet spot.” Scott Gillum on October 11, 2023 Never has the expression, “Don’t confuse activity for performance,” rang truer than in B2B social media programs. You can divide organizations into two buckets based on their approach to social … Continue reading B2B social media ‘sweet spots’: What’s working and what’s not
By Issie Lapowsky September 29, 2023 The Supreme Court on Friday agreed to hear two cases that stand to have sweeping consequences on First Amendment rights of online platforms and their ability to moderate content. The cases—NetChoice v. Paxton and Moody v. NetChoice—challenge the constitutionality of two separate laws passed in Florida and Texas, … Continue reading The Supreme Court agrees to hear content moderation cases that could reshape social media
20% reported liking an advertiser less after seeing ads on social media alongside user-generated hate speech. Constantine von Hoffman on September 22, 2023 Hate speech on social media can significantly damage brands advertising on those platforms, according to a new study. The study, conducted by researchers at the University of Pennsylvania and the University of … Continue reading Hate speech on social media can significantly damage brands: Study
Evolution of Direct Selling from E-commerce to Social Commerce Sajin Rajan / Sep 20, 2023 Well, it’s been a long time since we’ve been exposed to the influence of technology on our daily routines. Does the idea of conquering the unimaginable with this potent and resounding force of transformation strike you as an intriguing possibility? … Continue reading Evolution of Direct Selling from E-commerce to Social Commerce
Social Media Management: Small Businesses Can Effectively Manage Time Online Calendar / Sep 8, 2023 An effective social media marketing campaign is imperative to any small business’s near and long-term success. Today, more than ever before, social media has become one of the most vital tools for communicating with consumer audiences. For any small … Continue reading Social Media Management: Small Businesses Can Effectively Manage Time Online
The deal makes social media campaign management more holistic for brands and agencies using Sprout Social by covering the $21.1 billion influencer industry. Chris Wood on August 4, 2023 Social media management software company Sprout Social acquired Tagger Media, an influencer marketing and social intelligence platform, for $ 140 million. The acquisition adds the ability … Continue reading Sprout Social acquires Tagger Media
