Tag Archives: Software

Why Inventory Tracking Software Is a Critical Investment

Brian SutterSeptember 14, 2015 Running a small business often means making tough decisions about how to spend and where to invest your limited capital. From inventory shrinkage to supply and forecasting challenges, an effective inventory tracking system and software is a critical company investment. If you don’t track your inventory, you have no way of preventing … Continue reading Why Inventory Tracking Software Is a Critical Investment

New Apps, Management Software Seeping In as Old Industries Digitize

Gregory T. HuangGregory T. Huang John Van Siclen recalls driving around last year in the middle of nowhere, Wisconsin, to visit a large retailer. The meeting was off the beaten path for the Dynatrace CEO, but not just in the physical sense. His Waltham, MA-based company makes software that helps businesses run their digital operations. … Continue reading New Apps, Management Software Seeping In as Old Industries Digitize

Using Field Management Software to Achieve Simplicity

Victoria VessellaAugust 17, 2015 Modern businesses are more complex than ever before. With various technologies and communication channels exploding on the scene at an exponential rate, it can be difficult for organizational leaders to decide which practices will best suit their business’s needs. Companies who employ remote field employees should consider implementing a Field Activity … Continue reading Using Field Management Software to Achieve Simplicity

How Email and Marketing Software Can Improve Your Conversions

Troy HollenbeckAugust 16, 2015 Email and marketing automation software is used to nurture leads and automate your marketing so that you can provide personalized attention to your clients in a scalable way. It also lets you categorize leads in such a manner that you can tell right away whether they are simply “interested” or “sales … Continue reading How Email and Marketing Software Can Improve Your Conversions

5 Powerful Email Marketing Software to Streamline your Outreach Efforts

Paul EstcottJuly 27, 2015 Every entrepreneur, business person or digital marketer, regardless of the size of his company, will have to invest in email marketing at some point. It wasn’t always this simple. Several years ago, if you wanted to let people know that something is happening you had to go to your local newspaper … Continue reading 5 Powerful Email Marketing Software to Streamline your Outreach Efforts

Martech Landscape: What is Call Analytics & Tracking Software?

Call tracking software can help businesses of all sizes connect online and offline marketing efforts, but it has a few risks, too. Claire Schoen on July 20, 2015 Call analytics software measures and manages the inbound phone channel (including both landlines and mobile phones), from initially assigning call tracking numbers to measuring, monitoring, analyzing and … Continue reading Martech Landscape: What is Call Analytics & Tracking Software?

3 Project Management Software Designed for Small Business

Pratik DholakiyaJuly 16, 2015 Operations in small businesses differ in many respects from their larger, better-resourced peers. Things are more challenging for small and mid-sized organizations, especially for resource-strained businesses. Completing projects on time and on budget and managing them efficiently is no easy task. Fortunately, small businesses now have a wide range of project … Continue reading 3 Project Management Software Designed for Small Business

Marketing Toolkit Essentials: CRM and Email Marketing Software

Kevin BloomJuly 6, 2015 With all of the different marketing software options, it’s easy to get overwhelmed about what your firm really needs to add to enhance its marketing toolkit. While you want to make sure the software you purchase is enough to suit your needs, you also don’t want to spend unnecessary funds on … Continue reading Marketing Toolkit Essentials: CRM and Email Marketing Software

6 Things to Consider Before Purchasing Small Business Accounting Software

BusinessVibesJune 9, 2015 If you’re not using the right accounting software, you could be wasting a lot of time and money. The right software will streamline your business processes, letting you easily invoice your customers and track your sales, billable hours, bank accounts, and expenses. A good accounting package will also give you feedback on … Continue reading 6 Things to Consider Before Purchasing Small Business Accounting Software