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Don’t let dysfunctions hold back your marketing efforts. Master soft skills to build a thriving, future-ready team. Mark Ogne on January 30, 2025 Marketing teams are facing a growing challenge: despite being packed with talented experts who excel at hard skills like data analysis and campaign management, they’re struggling to stay competitive. The problem … Continue reading How soft skills solve marketing’s biggest challenges
January 30, 2025 3 ways smarter design can solve the noise problem At work or other places where people gather, addressing acoustics can help with a host of issues. BY Gordon Boggis By Gordon Boggis and Michael DiTullo Imagine sitting in a café where the clatter of a fork hitting a plate across the room drowns … Continue reading 3 ways smarter design can solve the noise problem
July 29, 2024 This on-demand 3D weaving machine could help solve the fast-fashion crisis Unspun’s machines help brands cut down on overproduction. Here’s how it plans to scale its technology. BY Elizabeth Segran For fashion brands, making a pair of jeans is a little like gambling. They must decide what silhouettes will be hot next year: … Continue reading This on-demand 3D weaving machine could help solve the fast fashion crisis
Learn why and how to enhance your first-party data strategy with second-party partnerships and third-party enrichment. Angelina Eng on July 9, 2024 First-party data has become the go-to solution for many marketers grappling with increasing privacy regulations, continued loss of data signals and the impending deprecation of third-party cookies. The shift toward data directly … Continue reading Why first-party data alone won’t solve marketers’ challenges
July 07, 2024 How to ask better questions to solve any problem If you’ve reached a career inflection point or you’re unhappy with your job or frustrated by managing a team, take a beat and ask yourself these questions. BY Lydia Dishman Welcome to Work Smarter, Fast Company‘s newsletter on career, leadership, and productivity advice. You can … Continue reading How to ask better questions to solve any problem
By Margot Faraci “Just do it.” That’s what Nike’s new return-to-office mandate amounts to. The sportswear giant recently informed employees that beginning in January, they will be required to come into the company’s headquarters four days a week. The company said in a statement that there’s “power and energy that comes from working together … Continue reading There is a productivity crisis in the workplace. Here’s how to solve it—without terrifying workers
Marketers and data analysts have distinct roles, but increasingly they need to work together to overcome obstacles. Chris Wood on October 13, 2022 Marketers and data analysts see the world in very different ways. Because they are often working together on the same project, this can cause a lot of problems. However, the increasingly … Continue reading 4 common problems marketers and data analysts can solve together
Making time is mandatory whether you want to achieve great things or just knock the next must-do project off your list. Ryan Phelan on September 21, 2022 Hey, thanks for stopping by to read my latest article here on MarTech. But before I share my advice for this month, I’m going to make you do … Continue reading How to make the time to solve marketing problems
How to Solve the Competition Problem in Digital Marketing Timothy Carter / 08 Jun 2022 There are possibly hundreds of digital marketing strategies for businesses to use, and most of them have significant potential to be profitable. Search engine optimization (SEO), pay-per-click (PPC) advertising, social media marketing, email marketing, and other forms of online engagement … Continue reading How to Solve the Competition Problem in Digital Marketing
The 7 Problems You Need to Solve Before Offshoring Software Development (and How to Solve Them) Nate Nead / 29 Mar 2022 Software development in the United States introduces significant challenges. There’s currently a shortage of software developers, meaning there’s no guarantee you’ll be able to find a team with the skills necessary to … Continue reading The 7 Problems You Need to Solve Before Offshoring Software Development (and How to Solve Them)
