Brandon Carter — October 18, 2017 Follow @bscarter — October 18, 2017 Looking at the top of your employee benefits, you see items with clear ROIs. Health insurance. Paid time off. 401(k) matching. You know what problems those solve and how valuable they are to employees. But then you move further down the roster and … Continue reading What Problems Do Employee Discount Programs Solve?
Tag Archives: solve
Encourage or Detract Clients: How You Solve Problems
Personal Branding Blog — August 22, 2017 — August 22, 2017 AlexAntropov86 / Pixabay Salespeople are invariably the ‘fall’ person for taking the blame when it comes to errors. The blame game is rampant inside the company and clientele hold the representative responsible. The very best approach is to quickly apologize and avoid all excuses. … Continue reading Encourage or Detract Clients: How You Solve Problems
The 2 Most Common SMB Marketing Blunders and How to Solve Them
John Hodge — August 11, 2017 Follow @johnahodge — August 11, 2017 70154 / Pixabay I help a lot of small business owners set up their websites with lead intelligence and in most cases, this is the first time they’re able to see actual details of their visitors. Up until this point, they were … Continue reading The 2 Most Common SMB Marketing Blunders and How to Solve Them
How to solve the mystery of what your customers really want
The answers are in the data: Discover three ways analytics can help you put the pieces together. How well do you really know your customers? If your company is like most brands, you already realize that you don’t really know them at all. In fact, a 2015 study from Aberdeen Group found that just 4 … Continue reading How to solve the mystery of what your customers really want
Beyond the martech stack: It takes an orchestra to solve the customer experience
The vision of a customer-focused single entity is becoming the Holy Grail for brands. Barry Levine on June 5, 2017 If you look at what many vendors are saying these days, it’s all about customer experience. Adobe, Salesforce and Sprinklr, for instance, have redefined their identities in that direction. But reorientation is not enough, … Continue reading Beyond the martech stack: It takes an orchestra to solve the customer experience
Internal Marketing Can Solve For ‘Distraction Principle’
Internal Marketing Can Solve For ‘Distraction Principle’ by Cory Treffiletti , Featured Contributor, April 19, 2017 The best-laid plans of mice and men often go awry. This proverbial statement is especially true for marketers in a corporate setting when disparate groups who rely on one another (at least to some extent) are unable to communicate … Continue reading Internal Marketing Can Solve For ‘Distraction Principle’
“We Can’t Solve Our Business Problems With Microscopes”
Dave Brock — April 3, 2017 Follow @davidabrock— April 3, 2017 The single biggest challenge facing business executives in the coming years is managing complexity. As our businesses get bigger and more diverse, as our customers change and grow, as organizations become larger, more complex, as the amount of information and data grows, while our … Continue reading “We Can’t Solve Our Business Problems With Microscopes”
The Golden Rule of Social Selling: Solve Your Customer’s Problem
Tukan Das — February 23, 2017 Follow @tdas— February 23, 2017 The world of B2B selling is changing, fast. And if your team doesn’t keep up, you won’t just lose opportunities – you stand to lose your entire business. Outbound selling relies too heavily on outdated tactics, like telling customers what they need instead of … Continue reading The Golden Rule of Social Selling: Solve Your Customer’s Problem
5 Common Email Marketing Issues (& How To Solve Them)
By Nadiia November 2nd, 2016 Email marketing is an instrument that helps your business stay in touch with your clients, keep them informed, force to visit your website, go to the offline store, and/or participate in an event you’re organizing. From our experience, email subscribers are considered rather loyal, closer to purchase as compared to … Continue reading 5 Common Email Marketing Issues (& How To Solve Them)
7 Easy Ways to Solve High Employee Turnover
by George DicksonSeptember 25, 2016 Unexpectedly losing a great employee is one of the most costly events that can happen to an organization. What’s worse, the departure of even one or two top-performers or a charismatic leader can trigger a spiral of additional turnover. Unlike other major disasters, a turnover spiral is often avoidable, and … Continue reading 7 Easy Ways to Solve High Employee Turnover