Tag Archives: Some

Top 5 Reasons Why Some Hate Annuities and Why They’re Wrong

Jordan Bishop December 28, 2021 There’s no question that annuities have their share of detractors. Some people complain about the fees associated with annuities, while others don’t like the idea of tying up their money for a set period of time. But are these criticisms really justified? Let’s take a closer look at five common … Continue reading Top 5 Reasons Why Some Hate Annuities and Why They’re Wrong

Why some marketers are moving to hybrid and headless CMS systems

Improved technical capabilities are making hybrid and headless CMS systems popular among marketers. Corey Patterson on October 18, 2021 Some site owners with specific needs are moving from traditional CMS systems to hybrid and headless CMSs. Marketers are embracing the customizability of these systems. “I think there is a problem with tools like WordPress and … Continue reading Why some marketers are moving to hybrid and headless CMS systems

4 Types of Financial Tools That (Some) Freelancers Don’t Know They Need

Chris Bibey October 9, 2021 As a freelancer, it’s easy to focus so much time on your service offerings that your personal and business finances take a backseat. Unfortunately, the longer you go down this path the greater chance there is of financial disaster. Early in my freelance writing career — which spans 15+ years … Continue reading 4 Types of Financial Tools That (Some) Freelancers Don’t Know They Need

Want Your Business to Grow? You Might Need to Break Some Patterns

Laura Patterson August 19, 2021 https://media.blubrry.com/whats_your_edge/content.blubrry.com/whats_your_edge/Want_Your_Business_to_Grow_You_Might_Need_to_Break_Some_Patterns.mp3 All of us rely on patterns, that is a recurrent automated response to help us save time, effort and potentially minimize risk. Sometimes however its necessary to change patterns to grow and improve business performance, that’s the focus of this episode.   Winning at a triathlon if you don’t … Continue reading Want Your Business to Grow? You Might Need to Break Some Patterns

Martech stack documentation is vital, here are some tips to do it right

By maintaining documentation, important details are shared more easily and less likely to fall through the cracks. Steve Petersen on August 25, 2020 It’s important to maintain documentation about a martech stack. Stacks typically have dozens of components used by dozens of people, and keeping track of everything is tough. By maintaining documentation, important details … Continue reading Martech stack documentation is vital, here are some tips to do it right

Amid the economic gloom, some hopeful indicators emerge for marketers

Consumer confidence and spending have ticked up as people receive stimulus money and anticipate the lockdowns ending. Greg Sterling on April 21, 2020 The COVID-19 pandemic has taken its toll on consumer and business confidence, with various surveys reflecting pessimism and expectations of a deep and serious recession. Indeed, many economic forecasters and major investment … Continue reading Amid the economic gloom, some hopeful indicators emerge for marketers

Toilet Paper Math… Why Some Online Marketing Does Not Always Square Up

Brian Basilico — February 21, 2020 Today, I’d like to talk about toilet paper, more specifically, toilet paper math. Bear with me because I know you’re asking yourself, “Self, what does toilet paper have to do with online marketing?” I’ll explain, but first let’s look at the history of toilet paper. Have you ever noticed … Continue reading Toilet Paper Math… Why Some Online Marketing Does Not Always Square Up

Pro Tip: A look back at some notable tips from our digital marketing experts in 2019

Here are 7 tips from our community we think are worth a second look. Wendy Almeida on December 26, 2019  Our community of digital marketers are dedicated to sharing tactics to help others elevate their performance so here are a few insights from the past year that were popular with readers. 1. What you cannot … Continue reading Pro Tip: A look back at some notable tips from our digital marketing experts in 2019

Put Some Pizzazz in Your Presentation

Julie Hansen — November 22, 2019 Follow @acting4sales Thanks to the impeachment hearings, “pizzazz” has gotten a lot of media exposure lately. Political analysts on one side claim the legal proceedings lacked the “pizzazz” necessary to hold the public’s attention. The other side claims the facts speak for themselves, pizzazz completely unnecessary. I’m not going … Continue reading Put Some Pizzazz in Your Presentation