Google Adds ‘Book,’ ‘Schedule’ Button In Search For Some Businesses by Laurie Sullivan @lauriesullivan, (October 23, 2018) Google has expanded the ability to book or schedule appointments for some businesses through Reserve with Google, a service that allows users to book an appointment or reservation with nearby providers directly in the search engine. The icon that … Continue reading Google Adds ‘Book,’ ‘Schedule’ Button In Search For Some Businesses
Tag Archives: Some
Why Are Some Companies and Leaders More Adaptable to Change?
Rick Lepsinger — October 11, 2018 Follow @onpoint_llc — October 11, 2018 Monsterkoi / Pixabay Change is difficult, even for some of the most successful companies in the world. With massive technological developments disrupting long-established industries, the average company isn’t lasting as long as they did in the past. A 2017 study by Credit Suisse … Continue reading Why Are Some Companies and Leaders More Adaptable to Change?
The Last Year of the Kow: Some Minor Complications in the Chik-fil-A Story
Dave Sutton — October 9, 2018 — October 9, 2018 I’ve written before about Chik-fil-A’s transition from its neat-and-tidy “Eat Mor Chikin” campaign to a more diffuse customer-focused approach. Though successful in some important respects, its new consumer value strategy has turned out to be something of a Pandora’s box, with the fast food behemoth … Continue reading The Last Year of the Kow: Some Minor Complications in the Chik-fil-A Story
Pinterest says it will attract some 50M back-to-school shoppers this season
Kohl’s, DSW and The Children’s Place are among the retail brands running back-to-school ads on Pinterest this year. Amy Gesenhues on August 15, 2018 As students gear up to head back to class, we are at the peak of back-to-school shopping season. Starting in early July and lasting through September, Deloitte’s 2018 Back … Continue reading Pinterest says it will attract some 50M back-to-school shoppers this season
Second Thoughts: Five May Be Too Short, Some Say
Second Thoughts: 5 May Be Too Short, Some Say by Laurie Sullivan @lauriesullivan, June 15, 2018 Google’s longstanding message to publishers to focus on web page load time speeds and reduce the number of ads that appear on one page might be falling on deaf ears. As recently as this week, agencies and ad industry … Continue reading Second Thoughts: Five May Be Too Short, Some Say
One Reason Some Freelancers Fail Before They Even Start
Taylor Gordon — June 14, 2018 — June 14, 2018 geralt / Pixabay Aspiring business owners are usually in awe of what I do. They wonder how I’m able to land jobs and make a full-time living from home. I’ve been there. I’ve seen my friends and other freelancers I admire making way more money … Continue reading One Reason Some Freelancers Fail Before They Even Start
Everything old is new again: How some traditional brands have used martech to support growth
The key to a successful transformation proves to be a focus on core values. Robin Kurzer on April 3, 2018 Every day we hear of more and more well-known traditional brands shutting their doors. There’s no shortage of thoughts as to why this is happening (retail apocalypse, anyone?), but in many instances, it’s a … Continue reading Everything old is new again: How some traditional brands have used martech to support growth
For all the procrastinators, here’s some GDPR triage
If you’ve been slow to comply with the EU’s personal data requirements — or if you don’t know where to begin — here are a few suggestions. Barry Levine on March 26, 2018 Perhaps your company hasn’t really done anything to get ready for the General Data Protection Regulation (GDPR), which goes into effect … Continue reading For all the procrastinators, here’s some GDPR triage
Need to Save Money? Here Are Some Business Expenses You Can Cut
Amanda Abella — March 1, 2018 — March 1, 2018 QuinceMedia / Pixabay I recently saw a discussion in a Facebook group about reducing business expenses to save money. The admin of the group posted where she is cutting business expenses in 2018, and I just so happened to be cutting in the same areas. … Continue reading Need to Save Money? Here Are Some Business Expenses You Can Cut
Show Your Subscribers Some Love
Emma Weir — February 2, 2018 — February 2, 2018 Stock photo With Valentine’s day just a couple of weeks away, you should be thinking about how you are going to show your subscribers some love. Take a look at some of our ideas depending on your business… Whether you are a restaurant, department store … Continue reading Show Your Subscribers Some Love
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