Tag Archives: Some

Everything old is new again: How some traditional brands have used martech to support growth

The key to a successful transformation proves to be a focus on core values. Robin Kurzer on April 3, 2018     Every day we hear of more and more well-known traditional brands shutting their doors. There’s no shortage of thoughts as to why this is happening (retail apocalypse, anyone?), but in many instances, it’s a … Continue reading Everything old is new again: How some traditional brands have used martech to support growth

Marketers, here are some blockchain terms you might want to know

This emerging ecosystem — which is developing unique applications for marketing, ads and search — comes with its own lingo. Barry Levine on January 9, 2018   Perhaps you’ve just recently gotten your head around new terms like “header bidding,” “machine learning” or “growth hacking.” Well, time to unwrap your head once again. Because an … Continue reading Marketers, here are some blockchain terms you might want to know

5 Reasons Why You Should Show Your Business Blog Some Love

Richard Barker — November 7, 2017 Follow @HarrisonMannUK — November 7, 2017 For the majority of us, keeping our company’s business blog up-to-date with posts that promote our products or services, our expertise, and news relevant to our industry seems more like a full-time job than a quick and easy marketing activity. With marketing budgets … Continue reading 5 Reasons Why You Should Show Your Business Blog Some Love