Study: Who’s Splurging On What Items? by Laurie Sullivan , Staff Writer @lauriesullivan, July 11, 2023 Consumers said they would spend in 2023, but their intent to splurge by demographic has not come to fruition, according to the McKinsey & Co. U.S. consumer survey fielded April 18–24. In April, at least half of Gen Z and … Continue reading Study: Who’s Splurging On What Items?