Yelp Looks To Help Service Businesses Stand Out On Its Platform by Laurie Sullivan , Staff Writer @lauriesullivan, October 12, 2021 Yelp announced new features Tuesday for businesses that provide a service, as well as the users who search for them. The new features include custom search filters, a new review flow, themed ads and Project Cost Guides. Yelp … Continue reading Yelp Looks To Help Service Businesses Stand Out On Its Platform
Channel-agnostic, always on and with a clear set of brand values: Today’s winning marketing orgs. Chris Wood on October 8, 2021 Ethical advertising: How Quaker Oats helped feed America “Consumers have been increasingly switching from value-driven buying to values-driven buying. They’re buying based on the things they believe in and the issues they hold dear,” … Continue reading What does your brand stand for?
Susan Gilbert September 14, 2021 Today I have some resources to help you improve your video marketing strategy on mobile with simple to use editing apps. Creating catchy videos for your brand marketing can help attract a larger audience on places like Instagram and YouTube. Businesses can take advantage of professional editing tools to encourage … Continue reading Use These 4 Video Editing Tools to Make Your Mobile Marketing Stand Out
Tom Whatley August 20, 2021 A product demo is a critical tool in the sales process. It exists in the all-important consideration space between lead qualification and conversion, giving you the opportunity to show how your solution solves problems and makes prospects’ lives easier. Done right, it’s a deal maker. Done badly, you risk losing … Continue reading 9 Product Demo Examples that Stand Out & Convert
Wendy Marx July 26, 2021 What’s the first thing you do when you hear about somone in your industry? If you’re like me, you Google them. You check out their Twitter, LinkedIn, and website, if they have one. And on all of these, you read their bio. This illustrates why your bio is so important. … Continue reading How to Write a Bio As an Older Professional: 10 Tips to Stand Out
Alexander Belsey July 20, 2021 StartupStockPhotos / Pixabay Nowadays, whatever your industry, potential clients and customers are bombarded with advertisements, promises and logos to the point of over-saturation. This is perhaps especially true of businesses online, but something similar is happening in print and onscreen too. That’s why it’s more important than ever to stand … Continue reading 5 Powerful Ways to Help Your Business Stand Out From the Competition
Justin Wong May 25, 2021 Retargeting ads are a powerful tool in your digital marketing toolbox. They allow you to interact with customers who are at different stages of your sales funnel, so your business stays top of mind. Think about different times you’ve seen a familiar ad while you’re browsing through the internet. That … Continue reading How to Use Retargeting Ads to Stand Out
Chris Christoff May 16, 2021 Most smart businesses have already started using videos as part of their marketing strategies. And why not? After all, it’s the most effective and popular way to engage your traffic, attract more leads and boost your conversion rate. But simply creating videos and posting them on different marketing channels won’t … Continue reading 4 Powerful Strategies to Make Your Videos Stand Out
Emmanuel Soroba May 12, 2021 An estimated 85% of people search for products online, whereas 67% are influenced by reviews. The internet has significantly changed our behavior towards how we buy things. Modern consumers want to see that a product has been endorsed by other people who are similar to them before even they would … Continue reading 6 Ways to Make your Business Stand Out Online
Megan Golden May 12, 2021 In today’s world, most businesses can and should include a video marketing strategy in their overall marketing plan. In fact, if you consider content marketing as the cornerstone to reaching your marketing and business goals, you should be including video in your overall content strategy. The best part? It doesn’t … Continue reading 4 Video Marketing Strategies to Stand Out in a Video-Saturated World
