Tag Archives: startups

5 Ways Startups Can Use Consultants Well: Part 1

by Loren Bors June 27, 2016June 27, 2016 Working With Consultants Not just for the big fish Startups are revered in our culture. They’re the middle finger to large corporations who can’t keep up with the times or who blow off customers because they’ve secured some near-monopoly on a product or service. Large corporations are … Continue reading 5 Ways Startups Can Use Consultants Well: Part 1 →

4 Reasons Startups Should Use Animated Explainer Videos

Explainer Videos

by Andre Oentoro May 24, 2016 Almost every startup struggles with video marketing in the online world. The common problem is that they treat digital video marketing the same as TV advertising. But until recently, with the numbers of startups going through the roof, the number of animated explainer videos have grown exponentially. After … Continue reading 4 Reasons Startups Should Use Animated Explainer Videos →

Facebook Ads Guide For Startups and SMEs

Facebook

by Depesh Mandalia May 23, 2016 Follow @DepeshMMay 23, 2016 Why Facebook ads matter Facebook advertising has been taking continues to take paid marketing by storm illustrated, again, by their latest (2016 Q1) ad revenue numbers to the tune of $ 5.201 billion – just know that’s a whole load of zeros. That’s 57% up … Continue reading Facebook Ads Guide For Startups and SMEs →

4 Tips for Landing Your Startup’s Finest Sales Prospect

Customer Acquisition

by Lucas Miller May 6, 2016 Follow @EchelonCopyMay 6, 2016 Running a startup is no small feat. Seriously, there’s a reason most studies have found that between 80 and 90 percent of startups fall flat on their faces within a few months or years of having been launched—it’s really hard work. From regularly dealing with … Continue reading 4 Tips for Landing Your Startup’s Finest Sales Prospect →

Online Dangers Can Disrupt a Startup’s Success

Startup Success

by David Kiger May 3, 2016 Follow @davidkigerMay 3, 2016 New small business owners will naturally want to have a robust online presence. Sales and marketing can play a significant online role in a startup’s success. But as we all know, there are potential dangers lurking around the Web. Take this stat from The … Continue reading Online Dangers Can Disrupt a Startup’s Success →

Marketing for Startups: 10 Tips to Get Killer Exposure

Marketing Guide

by Wendy Marx April 19, 2016 Follow @wendymarxApril 19, 2016 No matter how awesome your startup, you’re facing a daunting task — getting exposure. The right combination of perfect timing, customer demand, and knockout marketing for startups is hard enough to come by. Getting known can be tough enough for an existing business. But when … Continue reading Marketing for Startups: 10 Tips to Get Killer Exposure →

Tips for Startups and Entrepreneurs to Travel on a Budget

Cost Management

by Eric Wall April 4, 2016 Follow @equivityvaApril 4, 2016 Ugh, another business trip. Waking up before dawn to go to the airport, squeezing into a coach seat, running into a business meeting, going back to the hotel, grabbing a quick bite of bad food, working until midnight to prepare for the next day’s meeting, … Continue reading Tips for Startups and Entrepreneurs to Travel on a Budget →

The Ridiculously Easy Guide to DIY Digital Marketing for Small Business and Start-ups

Digital Marketing

by Kirill Kniazev March 9, 2016 Follow @kirill_kniazevMarch 9, 2016 There was a great question recently posted on reddit, about how to get into digital marketing. Here is the very simplified guide on how to get started: Today’s marketing world is about digital marketing. The good thing about digital marketing is, you can pretty much … Continue reading The Ridiculously Easy Guide to DIY Digital Marketing for Small Business and Start-ups →

Startups: Don’t Overreact to Dots

Startups Mistakes

by Adam Steinberg February 18, 2016 Follow @adams472February 18, 2016 “Altogether too often, people substitute opinions for facts and emotions for analysis.” – Only the Paranoid Survive As a startup, you’re constantly getting new data and feedback from the market. Every day, it seems like you have discovered something new about your business. It’s incredibly … Continue reading Startups: Don’t Overreact to Dots →

12 Staggering Reasons Why Startups Fail Their User Experience

Startups Mistakes

by Anna Rodriguez February 13, 2016 Follow @annrodriguez021February 13, 2016 First impressions last. This is entirely true especially when you talk about a user’s first experience with a digitally-inclined startup products. It’s make or break right at the start, and the start falls under the realm of UX design, where relevant web developer skills matter … Continue reading 12 Staggering Reasons Why Startups Fail Their User Experience →