Chatbots can give you alerts, reports and insights on your digital advertising campaigns. Just ask. Ginny Marvin on October 27, 2016 Yes, a lot has been written about the rise of chatbots, the digital assistants that can live in places where we spend time, like Slack and Facebook Messenger. Brands jumped in early — order … Continue reading These chatbots can help you stay on top of ad campaigns in Slack, Facebook Messenger & more
by Personal Branding BlogSeptember 22, 2016 A professional website for your personal brand is important in attracting the right leads. It’s important that your design captures your visitors right away and encourages them to want to know more about what you have to offer. Icons can bring more visibility for your content and can be … Continue reading Help Your Personal Brand’s Website Visitors Stay
How can Twitter get ahead in the social advertising space? Columnist Brad O’Brien discusses four initiatives that will help the platform thrive and resonate more with marketers. Brad O’Brien on August 18, 2016 When asked where my clients put their social advertising dollars to drive real ROI, I frequently find myself saying, “Facebook is like … Continue reading 4 ways for Twitter to stay relevant
by Rick Lepsinger Follow @onpoint_llcAugust 5, 2016 We all would like to be part of a top-performing company, but what does it really take to build one? Our research on how top-performing companies prepare for and manage change and how they execute plans and strategies effectively reveals some interesting similarities and differences between the best … Continue reading Strategy Execution: How Top Companies Get Ahead of the Competition and Stay There
by James Clear July 11, 2016 Follow @james_clearJuly 11, 2016 It was 1955 and Disneyland had just opened in Anaheim, California when a ten-year-old boy walked in and asked for a job. Labor laws were loose back then and the boy managed to land a position selling guidebooks to visitors for $ 0.50 a piece. … Continue reading The Goldilocks Rule: How to Stay Motivated in Life and Business
by Paul Keijzer June 27, 2016 Follow @Paul_KeijzerJune 27, 2016 I always claim that similar to the half-life of a nuclear material, knowledge also has a half-life. Depending on the industry, your knowledge half-life can last a couple of years or, for the most advanced academic or technology sectors, maybe just a couple of months. … Continue reading Innovative Ideas to Help You Stay Ahead of the Learning Curve
by Daniel Stewart June 20, 2016 Follow @stewartleaderJune 20, 2016 Within our complex economy, there is a movement afoot. The movement’s mantra is called “Develop, Develop, Develop.” Leaders need to pay attention to this movement because their employees certainly are. As our economy is increasingly more service oriented, a company’s competitive advantage is now determined … Continue reading How to Create a Company Culture Where Employees Want to Stay
by Paul Johns April 20, 2016April 20, 2016 New ways of accomplishing old tasks. This is the conceptual bread and butter of thousands of tech-based companies today, and some might argue the very future of commerce in general. That leaves many brands out there ‘making it up as we go along’, which can be thrilling … Continue reading 7 Tips to Stay on Top of Social Media Customer Service
by Stuart Holmes March 12, 2016March 12, 2016 Best practices in web design never stand still. The fundamentals may stay the same – great functionality, compelling layout and engaging content – but as the internet evolves and user expectations change, so must our approach to developing websites. Since the uptake of mobile technology, clients are … Continue reading Web Design Best Practices: Stay on Track and Realise the Client’s Vision
by Andrew Gazdecki March 4, 2016 Follow @biznessappsMarch 4, 2016 As the mobile market expands, so does the way we communicate. While texting and chatting apps like Skype and and WhatsApp have proven extremely popular, email is still the dominant form of communication between businesses. The problem is, the spam folder exists. Mashable reported that … Continue reading 5 Steps To Stay Out Of The Spam Folder
