by Rachel Parker February 12, 2016 Follow @resonancecontFebruary 12, 2016 “Outsource our B2B blog? Nope, no need — we’re doing just fine.” Oh, if I had a nickel for every time I’ve heard that from B2B marketers. And, truth be told, many of them are doing just fine — they’re building thought leadership and growing … Continue reading Stay Off the B2B Blogging Wall of Shame
by Laura Donovan February 1, 2016 Follow @thewordproFebruary 1, 2016 The Facebook News Feed is prime real estate and has seen many renovations through the years. “The goal of News Feed is to show you the stories that matter most to you.” (Facebook Newsroom) Liking, Commenting, Sharing and even clicking on items in your Feed … Continue reading Facebook Updates Algorithm – Stay In Front of Customers with Quality Content
by Ray Manley January 30, 2016 Follow @rbmanleyJanuary 30, 2016 Okay, so you’re a freelance writer (or designer, or coder, or whatever), and you do a lot of work for a lot of people who simply don’t have the skills you have. And you probably often think that if only you didn’t have to deal … Continue reading 5 Tips and 2 Insights: How to Achieve Freelancing Success and Stay Somewhat Sane
by Brittany Berger January 24, 2016 Follow @bberg1010January 24, 2016 Write it down. All of it. Whether you’re a side hustler with a growing freelance gig or a full-time boss lady with multiple projects and income streams, solopreneurs are usually doing a thousand things at a time. There’s only one way to stay sane and … Continue reading How I Stay Organized (and Sane) Juggling a Dozen Projects
by Jeff Charles January 23, 2016 Follow @ArtisanOwlJanuary 23, 2016 “You don’t close a sale, you open a relationship if you want to build a long-term, successful enterprise.” – Patricia Fripp So you’ve learned what it takes to get a prospect to become a paying client . Great job! So now you’re done, right? WRONG. … Continue reading 5 Proven Ways to Build Customer Relationships That Stay Profitable
by Joel Goldstein December 29, 2015 Follow @joelgoldsteinDecember 29, 2015 For entrepreneurs, travel is almost always necessary when growing a business, whether it’s meeting with investors, pitching potential clients, or attending an industry event. But how do entrepreneurs stay on top of business while traveling? Here are some helpful tools: Hotspot An entrepreneur’s nightmare is … Continue reading 5 Tools Entrepreneurs Can Use to Stay On Top of Business While Traveling
by Jeanne Landau November 19, 2015 Follow @800responseNovember 19, 2015 There is a war going on in the advertising world. It’s a war between publishers and advertisers against those who make ad blocker software. Companies in every industry are being affected negatively by the ever-growing usage of ad blocking software. Declining ad revenue is leading … Continue reading The Ad Blocker War: How to Stay Out of It and Remain Profitable
Social media disclosures (and more) are on tap as our SocialPro conference begins with a keynote conversation between Marketing Land and the FTC. Matt McGee on November 18, 2015 Good morning from Las Vegas! Day one of Marketing Land’s SocialPro conference is about to begin, and we’re starting with a real treat: a keynote conversation … Continue reading Social Pro Live Blog: How Social Marketers Can Stay On The FTC’s Good Side
William YatesNovember 5, 2015 There is little doubt that video marketing is grown up, and still growing in the business to business (B2B) sector, with the use of video content marketing increasing by 8% to 58% in 20141. And during this period marketers have reported that video now delivers 70% more conversions than any other … Continue reading B2B Video Content Marketing: Stay Focused To Succeed
Penney FoxOctober 21, 2015 Turning your goals into a daily habit Most of us struggle to work through everything we need to do every day to keep up with our social media marketing. I totally get that. Every time I do my weekly planning, I shake my head about how many of the social media … Continue reading How To Stay on Track with Your Social Media Marketing
