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By Lydia Dishman June 11, 2023 We get it: The unknown is a little scary. Although AI has been around for decades, the meteoric rise of ChatGPT has changed the conversation around whether we will lose our jobs to robots. The answer is . . . complicated. Right now, Fast Company reporters (not bots!) … Continue reading All the ways AI is going to change (not steal) your job
By stephen seth February 18, 2022 The music industry has always lived at the crest of the cultural wave, setting trends and reflecting changing beliefs and desires. So it’s no surprise that brands have long traded on the cultural relevance of musicians, tapping them as creative directors (Rihanna for Puma), ad campaign stars … Continue reading Trying to build your brand? Steal secrets from Billie Eilish, Taylor Swift, and the Foo Fighters
Graham Smith January 10, 2022 Social media is popular among B2B marketers. Partly because it’s the main question they will be asked in their next job interview, partly because it’s considered free (not true) and partly because, well, it can be exciting. But without a strategy it will fail. Like any other marketing channel, before … Continue reading Steal My Example of a B2B Social Media Strategy
Syed Balkhi July 2, 2020 We receive transactional emails all the time. Most brands treat them as the cost of doing business and don’t invest a lot of time or effort into them, which is a mistake. Whether it’s a marketing one or a transactional one, every email should be looked at as an opportunity … Continue reading 5 Stunning Transactional Emails You Can Steal From
Peter Daisyme — December 5, 2019 The most successful people carry unique attributes. They also have unconventional habits that have led to many of their achievements. One great benefit of the internet is that a lot of those habits and traits are no longer secrets. Billionaires have shared what has worked for them in their … Continue reading 8 Unconventional Habits You Should Steal From Billionaires to Be Successful
By Gennaro Cuofano July 24th, 2018 Pubcon, Las Vegas, November 2017. Gary Illyes from Google mentioned making content Voice Assistant friendly as one of the most critical aspects for SEO in the years to come. With the WordLift team, we’ve been committed to this for over a year and a half now. In fact, making your … Continue reading How To Steal Featured Snippets With Your Blog
Judy Caroll — March 20, 2018 Follow @JudyCaroll1 — March 20, 2018 One in 9.2 quintillion—that’s the odds of filling out a perfect March Madness bracket. But that doesn’t stop the 40 million or so Americans who place a collective $ 10.4 billion betting on the NCAA tournament. Even Warren Buffett is offering a prize … Continue reading 7 Social Media Ideas to Steal from Classic B2B March Madness Campaigns
Why invest so much into keyword research when your competitors have already done the work? Columnist Jacob Baadsgaard explains how to use competitive research to inform your paid search keyword strategy. Jacob Baadsgaard on November 17, 2017 Whether you’re new to paid search or an old pro, one of your biggest challenges is figuring … Continue reading How to steal the competition’s best keywords: A 3-step guide
Carlo Pacis — November 15, 2017 — November 15, 2017 A couple years ago, I worked at my local Starbucks as a barista. My short tenure there signaled the beginning of my caffeine dependency and my undying loyalty to Seattle’s crown jewel coffeehouse. Since then, I’ve learned a thing or two about Starbucks, and almost … Continue reading 8 Venti-Sized Email Marketing Strategies You Can Steal from Starbucks
Jonathan Chan — April 12, 2017 Follow @joncwrites— April 12, 2017 121. That’s the number of emails the average person receives per day, according to a study by the The Radicati Group. Does this mean that sending email marketing campaigns is futile? Is there simply too much clutter in the inbox for your company to … Continue reading Steal These 5 Subject Line Tips for Increasing Your Email Open Rates
