October 22, 2024 Some workers are still being paid far less than minimum wage Too many disabled workers are still being exploited by outdated labor laws. But businesses have the power to change that. BY Syanne Centeno-Bloom This article is part of a series for National Disability Employment Awareness Month produced in collaboration with Making Space … Continue reading Some workers are still being paid far less than minimum wage
People still use mail, people still like mail and many businesses still send mail on a weekly basis. Kim Davis on September 23, 2024 Sixty-five percent of consumers still send letters and packages with nearly half (48%) of Gen Z sending mail one to two times per month. That’s according to new research from … Continue reading Mail still holds appeal for younger generation
August 25, 2024 How to reclaim a few hours of meeting time a week (and still get more done) Here’s how to figure out when a meeting could be an email, how to trim your meeting times down, and which gatherings to cut all together. BY Kathleen Davis Welcome to Work Smarter, Fast Company‘s newsletter on … Continue reading How to reclaim a few hours of meeting time a week (and still get more done)
Cookies or no cookies, first-party data is your competitive edge. Find out how to build a robust data strategy for the future. Sam Shennan on August 8, 2024 Data is not a new topic, but it is being revitalized since Google’s announcement that cookie deprecation is no longer in the pipeline. You might think … Continue reading Why first-party data still reigns even with Google keeping third-party cookies
Despite the survival of third-party cookies, marketing still demands a renewed focus on building meaningful consumer connections. RJ Licata on August 6, 2024 Consumers expect brands to understand their unique needs and deliver what they want seamlessly. What consumers don’t know is that staying connected with those needs is an uphill battle for marketers, … Continue reading Why your marketing strategy should still be cookie-less despite Google’s shift
July 25, 2024 Most managers still can’t resist degree requirements: 4 ways companies can help them embrace skills-based hiring Even as companies publicly state their commitment to hiring candidates from nontraditional backgrounds, hiring managers remain skeptical. BY Mona Mourshed and Matt Sigelman The degree requirement in hiring has become a glaring paradox. Employers bemoan the shortage … Continue reading Most managers still can’t resist degree requirements. 4 ways companies can help them embrace skills-based hiring
Salesforce’s State of Marketing Report finds marketers struggling to activate data and get a full view of customers. Constantine von Hoffman on July 3, 2024 Some 61% of digital marketers are still using third-party data, according to Salesforce’s latest State of Marketing Report. It also found problems with data activation, personalization and AI optimization. … Continue reading 61% of marketers still relying on third-party data
June 25, 2024 The Great Resignation is over, but workers still want to quit In a new PwC survey, 28% of respondents said they were likely to switch jobs within the next year—up from 19% in 2022. BY Pavithra Mohan Over the past year, many experts have declared that the Great Resignation is finally over—including the … Continue reading The Great Resignation is over, but workers still want to quit
June 13, 2024 Latinas still account for only 1% of C-suite roles A new report by Lean In finds that Latinas face the greatest hurdles to climbing the corporate ladder. BY Pavithra Mohan While the gender pay gap persists for all women relative to their white male counterparts, it has long been widest for Latinas, who … Continue reading Latinas still account for only 1% of C-suite roles
Tips about SEO and how to create content and successful websites from Google’s Search Liaison Danny Sullivan. Danny Goodwin on June 10, 2024 If your website is struggling to get organic traffic from Google Search – there are three core areas you should focus on, according to Google’s Search Liaison Danny Sullivan: Continue creating … Continue reading Google: Audience focus, content quality are still the keys to SEO
