Angshuman Dev Talukdar — December 22, 2019 Follow @https://twitter.com/aries_Angshuman What satisfies you after doing a great job at your workplace? Most of you may give one common answer and that is seeing some more zeroes added to your paycheck. However, is a handsome remuneration enough for you? Don’t you feel like you deserve to be … Continue reading Employee Recognition – Does It Still Work?
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Facebook tells senators it still uses location for ads despite user location services opt-out
The company was open that it would continue to identify location by other means in a September blog post. Greg Sterling on December 20, 2019 We might soon see another FTC investigation of Facebook for “consumer deception.” The company acknowledged in a letter to two U.S. senators that it continues to capture and use location … Continue reading Facebook tells senators it still uses location for ads despite user location services opt-out
Amazon ad spend rises over Cyber 5, but most efficient sales days still ahead
The five-day stretch from Thanksgiving to Cyber Monday was record-breaking for e-commerce but brands still have more time for profitable sales on Amazon. Andrew Waber on December 12, 2019 On Cyber Monday alone, consumers spent $9.4B via online channels – that’s up $1.5B from just last year, according to Adobe, and another record-breaking figure in … Continue reading Amazon ad spend rises over Cyber 5, but most efficient sales days still ahead
Is Organic Social Media Marketing Still Effective?
Anthony Santiago — December 4, 2019 What is organic social media marketing? Organic social media marketing is promoting your brand, post, social account, and overall business through organic social media use without fronting money to “boost” content. Social media is constantly evolving. An estimated 2.65 billion people around the world use one form of social … Continue reading Is Organic Social Media Marketing Still Effective?
Small Business Snapshot: Email Still Leads
Small Business Snapshot: Email Still Leads by Ray Schultz , Columnist, November 25, 2019 Email remains the tried-and-true channel for small businesses with 79% using it, according to A Look Back at 2019’s Small Business Marketing Trends, a study by Mailchimp. That doesn’t mean they all succeed at it. For one thing, 80% aren’t taking … Continue reading Small Business Snapshot: Email Still Leads
Don’t abandon traditional in-home advertising channels, they still work
There’s a growing disconnect between where brands are spending ad dollars and where consumers are actually making purchase decisions. Lewis Gersh on November 15, 2019 Did you know ESPN the Magazine ceased publication recently? No? Well, you’re not alone. A Washington Post article about the magazine’s impending demise elicited just 15 comments. (A recent … Continue reading Don’t abandon traditional in-home advertising channels, they still work
Why Infographics Are Still the Content Kings
Alice Corner — October 25, 2019 Infographics. You might remember them from 2015 – present. They were everywhere, from resumes to videos. And whilst you might worry that infographics will become a ‘content faux pas’ soon, and be tempted to jump off the wagon, I can assure you – infographics are here to stay. The … Continue reading Why Infographics Are Still the Content Kings
Facebook News tab won’t include ads, but publishers can still monetize content
Content featured in the dedicated news section may have Instant Article ads. Amy Gesenhues on October 25, 2019 Facebook is launching Facebook News, a dedicated space on the platform that will highlight top news stories from national and local publications. The company confirmed with Marketing Land that publishers whose articles are placed in Facebook News … Continue reading Facebook News tab won’t include ads, but publishers can still monetize content
Do the marketing principles we learned in college still apply today?
Figuring out how to apply marketing theory to your business can be the secret to outmaneuvering your competition. Jacob Baadsgaard on October 21, 2019 Most of the entrepreneurs and even online marketers that I know are self-taught. These days, you don’t have to get a degree in marketing to be successful in business. All it … Continue reading Do the marketing principles we learned in college still apply today?
Filed for a Tax Extension? You’re Still at Risk of Fraud
Donna Parent — September 18, 2019 — September 18, 2019 stevepb / Pixabay If you are one of the millions of taxpayers who have filed for a tax extension in 2019, the October 15th deadline is just around the corner. Fraudsters may have attempted to steal your identity and tax information throughout the year … Continue reading Filed for a Tax Extension? You’re Still at Risk of Fraud
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