Dave Brock — July 4, 2017 Follow @davidabrock — July 4, 2017 There’s a fascinating discussion about the various dimensions of “value” driven by Deb Calvert’s article on “Why Prospects Are Buying From Your Competitors”. Here’s the link to the discussion, be sure to look at it. But there is a part of the discussion … Continue reading Stop All This Nonsense About Value Add!
Tag Archives: Stop
Why Your Ego is Sabotaging Your Sales and How to Stop It
Heather R. Morgan — June 30, 2017 Follow @HeatherReyhan — June 30, 2017 geralt / Pixabay One of the basic etiquette rules in sales emails is, “Don’t talk about yourself.” Sounds simple, right? Actually, as it turns out, there’s more than one way to make your email obnoxiously self-focused. It’s not just lines like, “I … Continue reading Why Your Ego is Sabotaging Your Sales and How to Stop It
11 SEO Myths You Need To Stop Believing Today
Kuldeep Bisht — June 20, 2017 — June 20, 2017 geralt / Pixabay SEO is by far the most talked about, searched for and read about topic for web entrepreneurs. And so it should be, considering how vital it is to get SEO right for your business! What’s puzzling, however, is that there are so … Continue reading 11 SEO Myths You Need To Stop Believing Today
10 SEO Practices to Stop
Justin Wilson — June 8, 2017 Follow @Jus_Wilson— June 8, 2017 knerri61 / Pixabay Often in life, doing something is better than doing nothing at all – even small steps are a contribution to a journey. But this assumes that the small steps are in the right direction.In the world of Search Engine Optimisation … Continue reading 10 SEO Practices to Stop
Stop Wasting Time Online!
Donna Papacosta — June 2, 2017 Follow @donnapapacosta— June 2, 2017 It’s so easy to fritter away time. Even with a looming deadline, we can fall down the Twitter rabbit hole, get sucked into studying all of our friends’ Facebook vacation photos, and find every flimsy excuse to not get work done. Is there a … Continue reading Stop Wasting Time Online!
Stop calling ‘ad tech’ advertising
Advertisers are investing heavily in ad tech, but contributor Daniel Meehan points out that even highly targeted advertising using the latest algorithms and audience data won’t accomplish anything if the advertising format, message and creative are not engaging. Daniel Meehan on May 30, 2017 Plain and simple: advertising technology is not advertising. It may … Continue reading Stop calling ‘ad tech’ advertising
Stop oversimplifying everything!
The old days of gaming Google’s ranking algorithm are over, but columnist Eric Enge notes that many SEO professionals haven’t moved on yet. Eric Enge on May 24, 2017 Once upon a time, our world was simple. There was a thesis — “The Anatomy of a Large-Scale Hypertextual Web Search Engine” by Sergey Brin and … Continue reading Stop oversimplifying everything!
Hiring a Digital Marketing Agency? Stop and Ask These 9 Questions First
John Lincoln — May 23, 2017 Follow @johnelincoln— May 23, 2017 If you’re at the point where you’re ready to hire a digital marketing agency, then it’s time to start the interview process. During that process, you’ll talk to people from competing agencies. It’s important that you ask those sales reps the right questions. Otherwise, … Continue reading Hiring a Digital Marketing Agency? Stop and Ask These 9 Questions First
Stop overloading your Local SEO content!
Developing content for your local business website is clearly important for search engine optimization, but that doesn’t mean that more content is always better. Columnist Greg Gifford explains and suggests an alternative strategy. Greg Gifford on May 23, 2017 I’ve been spending a lot of time on the road, speaking at conferences and talking … Continue reading Stop overloading your Local SEO content!
Stop and Think About All the Customers You are Losing
Laura Donovan — May 2, 2017 Follow @thewordpro— May 2, 2017 If you aren’t actively using Social Media to advertise and market, did you ever stop to think about how many customers your business is losing? If you aren’t actively using the top Social Media sites you are probably losing quite a few potential customers … Continue reading Stop and Think About All the Customers You are Losing
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