Tag Archives: Stories

Social media 2018 put the spotlight on data, video, Stories

A wrap up of this year’s social media advertising highlights. Amy Gesenhues on December 27, 2018 at 9:00 am After suspending Cambridge Analytica from its platform in March, Facebook’s data management issues remained the lead social media news story throughout 2018. The company’s constant stream of user privacy challenges left little space for other social … Continue reading Social media 2018 put the spotlight on data, video, Stories

User Stories Don’t Belong in the Marketing Product Backlog

Yuval Yeret — December 8, 2018 Follow @yuvalyeret — December 8, 2018 Clker-Free-Vector-Images / Pixabay Marketing Backlogs in the Trenches When I work with my clients on Scrum in a Marketing context the discussion about the Marketing Backlog and how to move from a big bang marketing campaign to a more iterative approach via smaller … Continue reading User Stories Don’t Belong in the Marketing Product Backlog

Thinking of Using SharePoint for Project Management? Read These User Stories First

Kevin Senior — December 4, 2018 Follow @Glasscubes — December 4, 2018 When it comes to project management, the tools you use make all the difference. Choosing an appropriate methodology is important, sure. But you must have the right tools to support that choice. As a widely used tool among many organizations, SharePoint is often … Continue reading Thinking of Using SharePoint for Project Management? Read These User Stories First

3 Success Stories You Can Learn from to Build a Profitable Online Store

Susan Friesen — October 26, 2018 Follow @eVisionMedia — October 26, 2018 Succeeding with online sales isn’t easy so we looked at 3 examples of entrepreneurs who made it work! It could be as simple as the right product at the right time, but success isn’t always only luck alone. Succeeding with an online store … Continue reading 3 Success Stories You Can Learn from to Build a Profitable Online Store

Get More Brand Visibility with Instagram Stories

Personal Branding Blog — October 25, 2018 — October 25, 2018 A well-planned mobile marketing strategy is important to building your personal brand online. Leveraging the right features for each social network is also important for visibility and word-of-mouth marketing. Instagram is still one of the top networks today that attracts a larger audience and … Continue reading Get More Brand Visibility with Instagram Stories

Swipe Up: How to Make Instagram Stories Ads People Want to Click

Anton Eliasson — September 17, 2018 Follow @antoneliasson — September 17, 2018 Instagram Stories are totally absorbing to viewers, yet still new to marketers. Despite the flood of beautiful, full-screen videos, some brands still don’t know how to get new customers to “swipe up.” If you can master Stories now, you’ll be ahead of the … Continue reading Swipe Up: How to Make Instagram Stories Ads People Want to Click